Marketing Coordinator – Clinical Research

ARTHA Research

Marketing Coordinator at Artha Research leading digital strategies and enhancing online presence. Responsible for engaging potential participants and contributing to brand positioning.

Posted 7/22/2026full-timeRio de Janeiro • 🇧🇷 BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and implementing digital marketing strategies, managing digital channels, and analyzing campaign performance metrics. Proven ability to lead teams, coordinate projects, and enhance participant engagement through innovative marketing approaches.

Highest-signal resume keywords

Digital Marketing Strategy DevelopmentLead GenerationCampaign ManagementData AnalysisTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Digital MarketingLead GenerationConversion Funnel ManagementSEOEmail MarketingPaid MediaMarketing AutomationKPI MonitoringProject ManagementData Analysis

Soft Skills

AnalyticalCreativeCommunicativeOrganizedProactive

Certifications & Qualifications

Bachelor’s Degree in MarketingBachelor’s Degree in AdvertisingBachelor’s Degree in CommunicationsBachelor’s Degree in Business Administration

Industry Keywords

Digital CampaignsParticipant RecruitmentBrand IdentityCustomer Acquisition CostReturn on InvestmentCross-Functional CollaborationAudience RelationshipSustainable Growth

About the role

Key responsibilities & impact

Develop and implement digital marketing strategies aligned with company objectives;
Strengthen Artha’s positioning in the digital environment, ensuring consistency in communication and brand identity;
Plan digital campaigns focused on attracting, nurturing, engaging and converting potential volunteer participants;
Design strategies to improve the participant journey, from first contact through study participation;
Lead and integrate the Marketing and Participant Recruitment functions;
Manage the company’s digital channels, including social media, website, email marketing, paid media, SEO and other relevant platforms;
Coordinate projects and campaigns, ensuring organization, on-time delivery, quality of outputs and cross-functional alignment;
Monitor trends, tools and best practices in digital marketing, proposing improvements and opportunities for innovation;
Analyze metrics such as lead generation, conversion rate, engagement, traffic, customer acquisition cost, return on investment and channel performance;
Translate data and metrics into action plans to improve campaign results;
Lead, coach and develop the team, fostering a collaborative, organized and results-driven environment;
Manage vendors, agencies and external partners when required;
Support brand-strengthening strategies, audience relationship and sustainable growth for Artha;
Contribute to planning and monitoring the department budget.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Advertising, Communications, Business Administration or related fields;
Experience in digital marketing, lead generation, conversion funnel management and relationship strategies;
Proven experience planning and managing digital campaigns;
Knowledge of paid media, social media, SEO, email marketing, marketing automation and data analysis;
Experience monitoring KPIs and evaluating campaign and channel performance;
Experience in project management, prioritization, scheduling and tracking deliverables;
Experience leading and developing teams;
Ability to work cross-functionally with different departments;
Business acumen and results orientation;
Analytical, creative, communicative, organized and proactive profile.

Benefits

Comp & perks

Dental coverage
Health insurance
Flexible working hours
Meal allowance
Food voucher
Transportation allowance
Childcare assistance
Total Pass
Birthday day off