Growth Strategist, Coach
BM Digital
Head of Growth & Monetization, Mobile App
Arise AB
full-time
Posted on:
Origin: • 🇬🇧 United Kingdom
Visit company websiteJob Level
Lead
About the role
- Take full responsibility for growth and monetization initiatives, from strategy to execution. Develop scalable acquisition, activation, retention, and upsell campaigns. Set clear, measurable goals for all campaigns and monitor ROI, KPIs, and performance. Optimize campaigns, pricing strategies, and user journeys based on analytics and insights. Ensure consistent execution across marketing channels — from strategy to messaging and delivery. Analyze user behavior, market trends, and competitor strategies to uncover opportunities. Lead process improvements to make growth operations efficient, repeatable, and data-driven. Collaborate with product, marketing, and design teams to implement high-impact features. Build, mentor, and scale a team as initiatives grow. Document strategies, campaigns, and outcomes clearly to ensure transparency and alignment.
Requirements
- Proven experience in growth, monetization, or as a CMO/marketing lead. At least 4 years in a comparable business environment (app experience and performance marketing a plus). Strong analytical skills in pricing, conversion optimization, and ROI-focused campaign management. Experience planning, executing, and optimizing multi-channel marketing campaigns. Communicate effectively in English (German or Russian a plus).
