Industry Growth Leader

Aprio

Industry Growth Leader driving go-to-market, marketing, and business development growth campaigns for Aprio, a Top 20 CPA and advisory firm. Identifying opportunities, managing pipelines, and expanding client relationships.

Posted 8/24/2026full-timeRemote • Arizona, California, Colorado, Illinois, Kansas, Massachusetts, New York, North Carolina, Pennsylvania, Texas, Washington • 🇺🇸 United StatesSenior💰 $156,500 - $195,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in business development and marketing strategies, with a strong focus on growth planning, lead generation, and client retention. Proficient in analyzing performance metrics and market trends to drive successful campaigns and optimize opportunities.

Highest-signal resume keywords

Business Development ExperienceGrowth Campaign LeadershipMarketing Analytics AnalysisClient Relationship BuildingPPC Campaign Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lead GenerationMarket AnalysisSales Pipeline ManagementAccount Management ProcessesContent Strategy DevelopmentPerformance Metrics AnalysisClient Expansion IdentificationSales Collateral DevelopmentThought Leadership Content CreationEmail Campaign Management

Soft Skills

Excellent Communication SkillsExecutive PresenceAdaptabilityTeam CoachingRelationship Building

Tools & Technologies

AI ToolsMarketing Automation PlatformsWebcast TechnologySales Strategy ToolsAnalytics Software

Industry Keywords

Professional Services EnvironmentGo-To-Market StrategyClient ProfilesCompetitive LandscapeSustainable Growth

About the role

Key responsibilities & impact

Work with Industry Leader to create a growth plan including go-to-market, lead generation, and capacity plans for sustainable growth
Develop expertise regarding Aprio services, industry trends, market opportunities, customer needs, and competitive landscape to identify growth opportunities
Analyze financial, sales pipeline, marketing analytics, and other performance metrics related to growth targets
Manage weekly or monthly pipeline calls
Train team members on account management processes and AI tools for identifying client expansion opportunities
Provide pursuit team coaching on new business opportunities and client expansion
Develop and maintain Ideal Client Profiles to guide go-to-market efforts
Identify new services, solutions, or offerings to drive growth and client retention
Develop and direct lead generation plans with corporate marketing and business development
Direct PPC and email campaigns
Manage content and sales strategy for webcasts, speaking engagements, and sponsored events targeting 10X ROI
Collaborate with Outbound BD to obtain prospect meetings
Direct development of sales collateral and proposal assets
Direct thought leadership content including articles, videos, and whitepapers
Work with Communications on press releases, speaker placements, and trade and national/regional media outreach

Requirements

What you’ll need

Excellent executive presence and communication skills to collaborate with clients, industry leaders and internal team members & executives
“Do-what-it-takes” spirit, willingness to roll up your sleeves, and flexibility to adapt to evolving goals and priorities
Significant business development/marketing experience
Demonstrated experience leading successful growth campaigns
Analytical ability to analyze marketing analytics, pipeline data, and market trends to identify key levers for optimization
Natural relationship builder and connector
Strong understanding of the professional services environment

Benefits

Comp & perks

Medical, Dental, and Vision Insurance on the first day of employment
Flexible Spending Account and Dependent Care Account
401k with Profit Sharing
9+ holidays and discretionary time off structure
Parental Leave – coverage for both primary and secondary caregivers
Tuition Assistance Program and CPA support program with cash incentive upon completion
Discretionary incentive compensation based on firm, group and individual performance
Incentive compensation related to origination of new client sales
Top rated wellness program
Flexible working environment including remote and hybrid options
Competitive compensation
Industry-leading benefits
Work/life balance
Continuous learning and advancement opportunities
Freedom to innovate and bring ideas
Collaborative culture