Digital Marketing Lead – Google Ads, PPC

Appetiser Apps

Digital Marketing Lead at Appetiser launching and scaling PPC campaigns to achieve high-quality leads. Collaborating to analyze data and boost ROI for global reach.

Posted 6/22/2026full-timeRemote • 🇵🇭 PhilippinesSeniorWebsite

About the role

Key responsibilities & impact

LAUNCH and SCALE PPC campaigns that generate high-quality leads every month.
OPTIMISE ad copy, creatives, and landing pages to drive better engagement and conversion.
ANALYSE campaign data and sales results to uncover strategies that boost ROI and scale revenue.
ELEVATE Appetiser to global thought-leader status in digital growth.
Be pushed to DEVELOP YOURSELF personally and professionally
Other tasks that may be assigned from time to time

Requirements

What you’ll need

WORK ETHIC that leaves others in their dust
Relentless desire to BECOME YOUR VERY BEST, and can prove it!
Willingness to BE COACHED to achieve greatness
SHARP EYE for trends, patterns, and untapped opportunities in campaign data.
DEEP UNDERSTANDING of PPC, SEM, CRO, and cross-channel marketing to continuously improve lead quality, volume, and ROI.
A TRACK RECORD of past successes regardless of the industry.
Huuuuuge plus: Experience in a digital marketing agency or similar.

Benefits

Comp & perks

Flexible Work Arrangements: The ability to work from anywhere in the world as long as you perform.
Accelerate Your Career: After probation, you get performance reviews every 6 months.
Progress based on merit faster than ever before.
Become Your Best: Set personal & professional goals every quarter with your talent coach.
Get optional counselling along the way.
Give Back To Your Community: When you join our team, we will send a kid to school on your behalf with World Vision.
Global Impact: Build products that reach users worldwide and truly make a difference in the world!
Be empowered to make decisions.
Public Recognition: Track your achievements as you build a personal portfolio & track record.
Join a Culture of Drivers: Become part of a team that’s striving to be their very best.

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

PPCSEMCROcampaign analysisad copy optimizationlanding page optimizationdata analysisdigital marketinglead generationROI improvement

Soft Skills

work ethicdesire for self-improvementcoachableattention to detailtrend analysispattern recognitionopportunity identificationrelentlessnessprofessional developmentpersonal development