Marketing & Lending Product Director

American Express

Marketing and lending director driving American Express credit-card sales, installment plans, and customer growth in Mexico. Leading three managers and cross-functional strategy across marketing, pricing, risk, and servicing.

Posted 8/13/2026full-timeMexico City • 🇲🇽 MexicoLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading digital sales strategies for lending products, with a strong focus on performance management, customer experience, and marketing communications. Proven ability to drive revenue growth and optimize conversion through strategic decision-making and collaboration across multiple teams.

Highest-signal resume keywords

Digital Sales LeadershipCredit Card MarketingPerformance ManagementStrategic ThinkingAnalytical Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lending StrategiesCampaign OptimizationPerformance MonitoringCustomer Experience ManagementRevenue Growth Strategies

Soft Skills

Effective CommunicationCollaboration SkillsResults-Driven ApproachLearning AgilityInnovation Skills

Industry Keywords

Credit Card AuditsCustomer PenetrationUser RetentionNew-User AcquisitionPricing Strategies

About the role

Key responsibilities & impact

Lead digital sales of lending-on-charge products and drive continuous channel growth and conversion optimization
Oversee Credit Card communication and marketing, including messaging, campaigns, positioning, adoption, usage, loyalty, and spend growth
Lead the end-to-end Installment Plans (MSI/Plan N) strategy across products, including design, execution, performance monitoring, and optimization
Manage lending strategies and the control management pillar
Lead initiatives involving revolvers, DYP, Plan N, NPD marketing, lending management actions, structured-plan channels, eligibility, customer experience, and pricing
Lead DYP digital sales channels with a focus on performance management and revenue growth
Drive customer penetration, average plan size, user retention, new-user acquisition, revenue, PTI, billed business, SHOW, and NPS improvements
Complete internal and external credit-card audits
Lead a team of three managers and collaborate with Risk, Finance, Pricing, Servicing, GCI, GCO, Compliance, GABM, and CA&C
Use informed decision-making to improve campaigns, product offers, pricing, and customer satisfaction

Requirements

What you’ll need

Advanced English
Strategic thinking
Learning agility
Analytical skills
Ability to make quick decisions and take risks
Results-driven approach
Innovation skills
Marketing and communication skills
Collaboration skills
Effective communication
Ability to build the best team
Ability to lead with an external perspective
Successful completion of a background verification check, subject to applicable laws and regulations

Benefits

Comp & perks

Competitive base salaries
Bonus incentives
Support for financial-well-being and retirement
Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
Generous paid parental leave policies (depending on your location)
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities