Senior Manager, US SME Sales Collateral

American Express

Senior marketing manager leading American Express’s US SME sales collateral strategy. Driving product-launch enablement, agency delivery, governance, adoption, and team execution.

Posted 8/13/2026full-timeNew York City • New York • 🇺🇸 United StatesSenior💰 $103,750 - $174,750 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in field marketing strategy, collateral development, and project management, with a strong focus on collaboration and communication across diverse teams. Proven ability to lead and mentor teams while driving measurable business impact through effective marketing initiatives.

Highest-signal resume keywords

Field Marketing StrategyProject ManagementContent DevelopmentAnalytical ThinkingPeople Leadership

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Collateral DevelopmentPerformance MeasurementOperational GovernanceRisk ManagementB2B Marketing

Soft Skills

CollaborationInfluencing SkillsCommunication SkillsAttention to DetailGrowth Mindset

Tools & Technologies

Field Resource CenterMarketing Operations

Certifications & Qualifications

Bachelor's Degree

Industry Keywords

American ExpressComplianceSalesProduct LaunchesStakeholder Management

About the role

Key responsibilities & impact

Own and evolve the field collateral strategy and roadmap, translating business and product priorities into impactful field marketing
Lead end-to-end development, governance, and execution of collateral in partnership with Sales, Product, Legal, and Compliance
Develop strategy for field collateral related to Amex product launches and refreshes, including B2B products and solutions
Drive adoption and measurable business impact of field collateral across target audiences
Evolve performance measurement to inform future investment and optimization
Manage external agency partners to deliver high-quality, compliant field marketing materials
Lead cross-functional execution by managing timelines, dependencies, approvals, risks, and executive communications
Lead and develop a Sr. Analyst and Marketing Operations Analyst, directing execution, prioritization, and deployment of updates and enhancements
Ensure 100% availability of assets within the Field Resource Center
Serve as Collateral SME across the broader GLAMM organization
Lead and enhance MCM operational governance processes, including record retention, standard operating procedures, control updates, operational workflows, and risk management initiatives

Requirements

What you’ll need

Bachelor's Degree
5+ years of relevant experience
Strong project management skills and attention to detail
Ability to independently move multiple projects forward in parallel
Collaboration and influencing skills across multiple business units and stakeholders
Excellent communication skills across written mediums, presentations, and training sessions
Strong executive presence and ability to communicate effectively with all levels of management
Growth mindset, proactive approach, and comfort acting with autonomy
Team-player mentality
Significant marketing strategy, content development, and partnership management experience
Proven analytical and strategic thinking skills related to content development
Employment eligibility to work with American Express in the United States; visa sponsorship is not available
Field support experience is a plus
People leadership experience is a plus

Benefits

Comp & perks

Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities