Analyst

• Develop, track, and report on key metrics, KPIs, and dashboards across marketing, sales, retail, and digital channels.
• Partner with finance to ensure consistency of definitions, methodologies, and reporting standards.
• Conduct variance analysis and provide explanations for performance drivers.
• Analyze customer behavior, segmentation, and lifecycle trends to drive commercial strategy.
• Support go-to-market strategies with analysis of pricing, promotions, campaign performance, and channel effectiveness.
• Identify growth opportunities and areas for operational efficiency and cost reduction through data-driven insights.
• Work closely with finance partners to ensure accurate forecasting, budgeting, and performance tracking.
• Provide inputs into financial models, scenario planning, and ROI analysis for commercial initiatives.
• Monitor business performance against financial targets and highlight risks/opportunities.
• Partner with data teams across the enterprise to translate business needs into data requirements, tools, and scalable reporting solutions.
• Support the development and deployment of data products that empower commercial and finance teams.
• Ensure high data quality, accuracy, and accessibility for stakeholders.

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