Sales New Business Software

Alongside

Sales professional responsible for new business in software for trading companies. Engaging with target accounts through modern sales practices and an experienced support team.

Posted 6/12/2026full-timeBaarn • 🇳🇱 NetherlandsJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

You will be responsible for new business sales. No account management. No waiting for inbound leads. You build, manage and convert your own pipeline.
You will not start from scratch. There are already clear target lists of companies where the proposition solves a direct and urgent problem. Your job is to turn those accounts into conversations, demos and customers through smart outreach, phone work, your network and modern sales tooling.
We expect you to sell in a modern way. That means using AI for prospect research, enriching account lists, personalising outreach and focusing your time on the accounts with the highest potential. If your approach is still based on generic mass outreach, this is not the right role.
You will not be doing this alone. Behind you is an experienced team of consultants and developers who make every demo, diagnosis and implementation work. You open the door and close the deal. They help prove the value.
You will sell product software with a clear and relevant story: fewer disconnected tools, lower costs and readiness for the new EU product data requirements coming into force in 2026.

Requirements

What you’ll need

2 to 5 years of experience in B2B sales, preferably in software or SaaS
A proven new business track record, with examples of deals you personally sourced and closed
Strong skills with AI and sales tooling, including list building, prospect research, automation and personalised outreach at scale
A network you actively use, and the drive to grow it every week
Energy for cold acquisition, because you enjoy turning a strong call list into booked meetings
Fluent Dutch and strong English

Benefits

Comp & perks

A product with momentum and ready to use target lists, so you can start creating opportunities from day one
A strong base salary plus a variable compensation model focused on new business performance
Real growth potential, as this role can grow with the unit, from first dedicated sales hire to commercial lead
Laptop, phone and mobility allowance
An experienced team behind you and a product that proves itself in demos

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B salesnew business salesprospect researchlist buildingautomationpersonalised outreachsales toolingdeal sourcingdeal closingEU product data requirements

Soft Skills

networkingcold acquisitionenergydrivecommunication