Senior Paid Social Marketing Manager
addfame GmbH
full-time
Posted on:
Location Type: Hybrid
Location: München • Germany
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Job Level
About the role
- Conceptualize, manage, optimize and scale paid social campaigns across all relevant social media platforms (e.g., TikTok, Instagram, Pinterest, LinkedIn, etc.)
- Provide strategic consulting to (inter)national clients in developing and implementing data-driven social media strategies and take responsibility for planning and executing complex campaign projects
- Analyze, evaluate and continuously optimize relevant performance KPIs and derive data-driven recommendations to further develop campaigns
- Monitor market and industry trends, test new platform features and develop innovative approaches to generate best practices and successful case studies
- Work closely with internal teams and support the development of internal social paid processes, standards and the professional knowledge transfer within the team
Requirements
- Relevant professional experience in social advertising and confident use of Facebook Ads tools
- Knowledge of auction-based platforms
- Experience creating audience-focused and cross-channel campaigns
- Openness to other topics related to performance marketing (including the interplay with social). Operational campaign management experience is an advantage
- Independent working style, strong communication skills, team spirit and enjoyment in working with clients and colleagues
Benefits
- A modern and dynamic company culture and a varied role with significant responsibility in an entrepreneurial environment
- New challenges every day, autonomous work in an experienced and successful team with flat hierarchies and short decision-making routes
- Deep insights into the glamorous world of high-profile personalities combined with a creative working atmosphere in our Marketingmühle
- Numerous benefits such as corporate fitness Wellpass, complimentary beverage selection, candy bar, a unique office in our Marketingmühle, attractive discounts, team events, professional development and more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media campaignsdata-driven strategiesperformance KPIscampaign optimizationaudience-focused campaignscross-channel campaignsoperational campaign managementFacebook Ads toolsauction-based platforms
Soft Skills
strong communication skillsteam spiritindependent working stylestrategic consultingenjoyment in working with clients