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Head of Communications – Brand Marketing
8VCLead Communications & Brand Marketing at Noho Labs, focusing on messaging, media strategy, and brand storytelling. Collaborate with executives and manage influencer relationships for a healthcare-driven company.
About the role
Key responsibilities & impact- Own the Noho Labs narrative
- Build and refine Noho’s core messaging
- Translate topics like peptides, longevity, hormone health, recovery, compounding, telehealth, and clinical care into language people understand and trust
- Create messaging foundations including positioning, boilerplate, founder narrative, FAQs, patient education, launch messaging, and internal talking points
- Write across formats: website copy, blog posts, patient education, email, social, press materials, founder posts, creator briefs, launch copy, and recruiting content
- Build and execute Noho’s media strategy across health, wellness, business, technology, pharma, longevity, and lifestyle media
- Identify and build relationships with the right journalists, podcasts, newsletters, creators, and industry voices
- Write pitches, manage inbound and outbound media opportunities, prepare executives for interviews, and create briefing materials
- Support launches, partnerships, research updates, clinical milestones, funding announcements, and sensitive communications
- Shape the voice of Noho’s founder and leadership team across LinkedIn, X, podcasts, interviews, essays, panels, and speaking opportunities
- Turn leadership ideas into sharp, high-signal content that builds credibility
- Identify timely topics where Noho should have a point of view across peptide medicine, patient safety, telehealth, compounding, longevity, and personalized care
- Own Noho’s social presence across relevant channels
- Develop content that educates, builds trust, and makes Noho feel like a category-defining brand
- Monitor trends across longevity, peptides, wellness, fitness, hormone health, GLP-1s, health tech, and patient communities
- Identify timely opportunities to join the conversation and know when not to
- Build Noho’s influencer and creator strategy across health, fitness, longevity, wellness, medicine, and lifestyle
- Identify credible creators, practitioners, educators, podcasters, and community voices who can shape patient understanding
- Manage outreach, briefs, approvals, content quality, and performance tracking
- Create partnerships that feel authentic, educational, and brand-aligned
- Create repeatable processes for content planning, media tracking, influencer outreach, social publishing, executive communications, and reporting
- Build the communications calendar and ensure company moments are planned and executed well
- Bring structure without slowing the company down
Requirements
What you’ll need- 5+ years of experience across communications, PR, brand marketing, content strategy, social media, or related fields
- Exceptional writer with strong taste, precision, and voice
- Experience building or sharpening a company narrative, ideally in healthcare, health tech, wellness, longevity, telehealth, pharma, biotech, or another complex category
- Ability to make clinical or scientific topics clear
- Understands how to balance creativity with credibility
- Comfortable working directly with founders and executives
- Can build strategy and write the post, pitch, brief, launch copy, or talking points
- Organized, proactive, and able to manage multiple workstreams
- Moves quickly, brings ideas, flags risks, and operates well without perfect direction
Benefits
Comp & perks- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content strategycopywritingmedia strategynarrative buildingpitch writingbrief creationsocial media managementinfluencer outreachperformance trackingcommunications planning
Soft Skills
exceptional writingcreativitycredibilityorganizationproactivitymulti-taskingcollaborationrelationship buildingstrategic thinkingadaptability