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Digital Customer Success Campaign Manager
1PasswordDigital Customer Success Campaign Manager scaling onboarding, adoption, and retention journeys for 1Password, a cybersecurity SaaS company. Using customer data, experimentation, email campaigns, Gainsight, Salesforce, and AI to improve customer value.
Core Competencies
Role fitUse this summary to align your resume positioning with the role.
Demonstrates expertise in Digital Customer Success and Lifecycle Marketing within a SaaS environment, focusing on optimizing customer journeys and engagement through data-driven insights and targeted campaigns. Proficient in using marketing automation tools and AI solutions to enhance campaign effectiveness and operational efficiency.
ATS Keywords
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Tech Stack
Tools & technologiesAbout the role
Key responsibilities & impact- Design, launch, and continuously improve digital customer journeys across onboarding, activation, adoption, expansion, and renewal
- Develop targeted campaigns that move customers from trial to meaningful product adoption and guide them toward the next step
- Draft, edit, and optimize customer-facing email campaigns connected to education resources and other digital experiences
- Use customer signals, milestones, and behaviors to identify friction or opportunity and create timely interventions
- Monitor engagement, activation, product usage, retention, and expansion metrics
- Use experimentation and cohort analysis to improve campaign results
- Partner with Data and Analytics teams on dashboards and reporting
- Make informed recommendations based on customer and product insights
- Collaborate with Product, Customer Success, Marketing, Operations, and Content teams
- Use Gainsight, Salesforce, marketing automation platforms, and AI solutions to improve campaign quality, testing speed, and operational efficiency
Requirements
What you’ll need- Experience in Digital Customer Success, Customer Marketing, Lifecycle Marketing, Growth Operations, Customer Success Operations, or Product-led Growth within a SaaS environment
- Owned or significantly contributed to lifecycle or digital customer programs with measurable impact
- Ability to write clear, engaging customer-facing communications and adapt messaging for different audiences and customer needs
- Ability to interpret customer and product usage data, identify patterns, and turn insights into campaign and journey improvements
- Ability to work across Customer Success, Product, Marketing, Data, Operations, and Content teams
- Ability to navigate changing priorities and build new programs from the ground up
- Experience using AI tools for campaign development, analysis, experimentation, or content creation is a bonus
- Experience with 1Password, cybersecurity, or a similar technology product is a bonus
- Must live in and be legally authorized to work in the United States or Canada
- No work authorization, relocation assistance, or visa sponsorship/transferring is offered
- Successful applicants must complete a background check
Benefits
Comp & perks- Immediate participation in 1Password’s benefits program
- Health benefits
- Dental benefits
- 401k for USA-based roles
- RRSP for Canada-based roles
- Generous paid time off (PTO)
- Equity grant
- Incentive programs, where applicable
- Maternity and parental leave top-up programs
- Retirement matching program
- Free 1Password account
- Paid volunteer days
- Peer-to-peer recognition through Bonusly
- Remote-first work environment
- In-person onboarding in Toronto for go-to-market roles
- Accommodation available upon request during recruitment