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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in marketing analytics and data strategy within B2B SaaS environments, with a focus on attribution, funnel analysis, and KPI development. Proficient in leveraging AI-assisted analytics and modern BI tools to drive strategic marketing decisions and performance measurement.
Highest-signal resume keywords
Marketing AnalyticsData StrategyAttribution ModernizationAdvanced SQLAI/BI Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
AttributionFunnel AnalysisForecastingKPI DevelopmentLifecycle MeasurementStatistical ModelingPredictive TechniquesLarge-Scale Analytical Datasets
Soft Skills
Strategic ThinkingInfluencing Leadership
Tools & Technologies
HexOmniClaudeDustSnowflakeDatabricksDbtSalesforceMarketoGA4
Industry Keywords
B2B SaaSMarketing Measurement TransformationGrowth MarketingCorporate MarketingRevenue Operations
Tech Stack
Tools & technologiesCloudSQL
About the role
Key responsibilities & impact- Define how Marketing understands its own performance
- Influence investment decisions at the leadership level
- Shape the data foundations that underpin our AI and automation capabilities
- Work closely with Growth Marketing, Corporate Marketing, Revenue Operations, Finance, and Data Engineering bringing strategic thinking, deep marketing expertise, and the ability to turn complex data into clear recommendations
Requirements
What you’ll need- 7+ years in marketing analytics and data strategy within complex B2B SaaS environments
- Deep marketing domain expertise, including attribution, funnel analysis, forecasting, KPI development, and lifecycle measurement
- Proven experience partnering directly with senior marketing leaders and executive stakeholders
- Experience leading attribution modernization or marketing measurement transformation initiatives
- Familiarity with AI-assisted analytics, statistical modeling, or predictive techniques in a business context
- Advanced SQL and strong experience with large-scale analytical datasets
- Hands-on experience with modern AI/BI tools (Hex, Omni, Claude, Dust, or similar)
- Comfort in modern cloud data ecosystems: Snowflake, Databricks, dbt
- Experience working with Marketing and GTM platforms: Salesforce, Marketo, GA4, and related martech
Benefits
Comp & perks- health, dental, 401k and many others
- utilization of our generous paid time off
- an equity grant and, where applicable, participation in our incentive programs.
