
Social Media Manager
1440 Foods
full-time
Posted on:
Location Type: Office
Location: New York City • New York • United States
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Salary
💰 $85,000 per year
About the role
- Build and activate our brands’ social media strategy, including but not limited to: Mapping out the cadence of content with go-live dates on quarterly calendars
- Reviewing and providing feedback to creative partners (where applicable)
- Copyediting for evergreen content
- Sourcing Fan Reshares that feature our priority products for the quarter
- Managing surprise & delight shipments and create a more formal surprise & delight strategy
- Scheduling all content and posting live where applicable
- Act as an in-house social creator, building content for our owned social channels
- Develop creative and compelling social content primarily for the brands’ Tik Tok and Instagram handles including vertical video, GIFs and graphics tailored to each platform
- Ensure alignment with brand voice, style and messaging guidelines
- Create thumb stopping, engaging, fun, and informative content that ultimately grow our following by building brand awareness, and sales
- Conceptualize, script, produce, and shoot short-form video content for our social channels, primarily TikTok, Instagram Reels, and YouTube
- Spearhead brand’s influencer strategy and execution
- Contact and respond to top-tier influencers, partners, and creators across priority platforms in a timely manner to fuel the brand’s creator program
- Build briefs for influencer content, provide feedback, and review outputs
- Act as a community manager for the brand across social channels
- Monitor, track, and report on consumer feedback in social media and create reports to share cross-functionally
- Manage reactive escalations and proactive engagement
- Lead maintenance of community management playbook to ensure it stays fresh and brand-relevant
- Own trendspotting and competitive tracking
- Identify new areas of opportunity for social innovation specifically on Instagram and Tik Tok, continuously seeking ways to enhance each brands’ social media presence
Requirements
- 2-5 years of experience with a proven track record of growing personal or brand TikTok and Instagram
- Video production experience – you’re intimately familiar with in-app creator tools across social platforms and know your way around a video editing software like Adobe Premiere
- Experience with video editing platforms such as CapCut, InShot, Canva Adobe Premiere Pro
- Must be comfortable with UGC photography / filming / editing and being on camera
- Trend savvy with a deep understanding of social trends, viral audios, slang, etc.
- Experience in monitoring and reporting social media metrics and leveraging software tools (I.e. Later)
- Experience with influencer campaign management – from identification to content creation
Benefits
- Competitive compensation and benefits package
- Career development and growth opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
video productionvideo editingcopyeditingcontent creationsocial media strategyinfluencer campaign managementtrendspottingcommunity managementconsumer feedback monitoringreporting social media metrics
Soft Skills
creativitycommunicationcollaborationfeedback provisiontimelinessproblem-solvingadaptabilitystrategic thinkingengagementinnovation