Web3

• Build and Own the Outbound Growth Engine
• Design and develop a scalable outbound growth system from zero to one.
• Create AI-native and agentic workflows that generate pipeline without increasing headcount.
• Own the entire outbound process, from prospect identification to performance reporting.
• Drive AI-Powered Growth Initiatives
• Build enrichment waterfalls and AI-personalized outreach campaigns.
• Manage outbound programs across email, LinkedIn, and other channels.
• Leverage automation and AI tools to maximize efficiency and conversion.
• Develop Signal-Based Targeting
• Build trigger-based workflows using market and company signals.
• Identify growth opportunities through funding events, hiring trends, product launches, and other strategic indicators.
• Continuously refine targeting and segmentation strategies.
• Partner on Go-To-Market Strategy
• Collaborate closely with executive leadership on positioning, messaging, and campaign execution.
• Support product launches and strategic growth initiatives.
• Help shape the future of the company's revenue generation engine.
• Own Pipeline Performance
• Track and optimize outreach volume, response rates, meetings booked, and pipeline generated.
• Continuously test, learn, and improve growth performance through data-driven experimentation.

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Director of Growth Marketing, Web3, Fintech