Sales Operations Manager

• Drive traffic across organic, paid (LinkedIn/Google), and AI search (GEO) channels, targeting fintech developers and enterprise buyers.
• Own the full HubSpot inbound funnel: landing pages, MQL/SQL handoffs, behavioral lead scoring, and segmented nurture sequences.
• Maintain CRM hygiene and report weekly on CAC, MQL volume, conversion rates, and pipeline contribution.
• Create and maintain high-impact sales collateral (pitch decks, battle cards, one-pagers) and keep website content aligned with the product roadmap.
• Lead end-to-end product launch campaigns, developing messaging and delivering assets across web, email, and sales channels.
• Own zendit.io: drive SEO/GEO optimization, CRO, and developer documentation updates based on site analytics (GA/Search Console).
• Build brand recognition in the digital payments space through thought leadership (blogs, whitepapers, PR) and active management of LinkedIn and developer communities.
• Manage end-to-end event logistics (e.g., Money 20/20, MWC), including booth planning, attendee targeting, and post-event lead follow-up.
• Equip sales with strategic pre- and post-event briefs.

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