Product Marketing

• Conduct customer interviews and market research to identify opportunities, needs, trends, and competitive differentiators;
• Define strategic positioning, value proposition, and key messages aligned with the ICP and priority personas;
• Structure and lead Go-To-Market (GTM) strategies for new products, features, and markets;
• Act as a strategic reference across Product, Sales, ABM, Growth, Content, and Events teams, promoting alignment and clear direction;
• Perform continuous competitive analysis and propose differentiation strategies;
• Develop playbooks, sales enablement materials, and training for commercial teams and partners;
• Monitor market indicators, pipeline, adoption, and value perception, adjusting strategies as needed;
• Lead strategic agendas within the squad or business unit under your responsibility.

Senior Product Marketing Manager

• The intern will support planning for the MIS area, assist in creating presentations and information books, monitor performance indicators, and prepare reports.

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Senior Product Marketing Manager

MIS Intern