Marketing Operations

• Execute and coordinate the regional end-to-end material creation process
• Identify and resolve workflow delays
• Maintain proficient knowledge of material creation processes and master data governance
• Work closely with Marketing and other teams to expedite requests
• Create purchase requisitions (PR) and raise purchase orders (POs) using SAP
• Generate reports and metrics using existing dashboards

Marketing Operations Specialist

• Manage the day-to-day operational functions of the marketing department.
• Ensure the seamless coordination of campaigns, efficient use of resources, and implementation of processes that support execution, tracking, and reporting across the department.
• Coordinate directly with internal teams to resolve execution issues and remove blockers.
• Track and process requests for printed materials and oversee the fulfillment of rewards processing.
• Manage the onboarding/offboarding processes to ensure tool access and process integration.
• Act as the point person between marketing operations, internal units, and other departments.
• Oversee project management from initiation to closure, ensuring timely and successful delivery.
• Build and maintain dashboards that give stakeholders real-time project visibility.
• Oversee the end-to-end insurance operations process and ensure accurate data consolidation.

Marketing Operations Manager

• As the Marketing Automation Specialist, you will be responsible for the end-to-end execution of automated customer lifecycles and personalised marketing campaigns.
• Bridge the gap between creative strategy and technical execution, using data to deliver the right message to the right customer at the right time.
• Your work will directly impact customer retention, frequency, and the success of our digital transformation.
• Design and deploy complex, multi-touchpoint journeys in Journey Builder, covering lifecycle stages from onboarding to win-backs and macro events (Toy Sale, Black Friday, Christmas).
• Scaled 1:1 and 1:many customer journeys, product recommendations, and in-app banners to significantly boost trade and customer engagement.
• Monitor end-to-end data flows to ensure accurate, real-time customer data extensions; partnered with Product teams to troubleshoot and resolve technical bottlenecks.
• Lead a rigorous "test and learn" culture, experimenting with send times, channel mix (Email vs. SMS vs. Push), and subject line variations to maximise ROI.
• Maintain and performance optimisation of CDP segments for automated trigger journeys and personalised on-site experiences to maximise conversion and relevance.

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Marketing Operations Specialist

Marketing Operations Manager

Marketing Automation Specialist