Marketing Operations

• Your mission at morefire: As a Marketing Manager in morefire's internal marketing team, you will be responsible for key areas that directly impact our marketing and sales performance.
• CRM & Marketing Automation: You will continuously develop our CRM and marketing automation processes in HubSpot, ensure high data quality, and implement targeted email marketing initiatives.
• Content Management: You will coordinate and manage our marketing content, from case studies and blog posts to other digital content formats.
• AI & Process Automation: You will identify automation opportunities, implement AI-powered processes using LLMs and integration tools, and actively bring new AI expertise into our marketing team.
• Events & Trade Shows: You will plan, organize and support our trade show and event appearances from preparation through follow-up.
• Marketing Strategy: You will develop measures that strengthen our brand and sustainably support our marketing and sales performance.
• Project Management: You will independently manage marketing projects and ensure their successful implementation.
• Collaboration & Development: You will onboard working students, assign and coordinate their tasks, and take responsibility for their professional supervision.

Marketing Manager – Marketing Automation

• Erstellung internationaler Customer Journeys in der Salesforce Marketing Cloud für die Kanäle E-Mail, WhatsApp, SMS und Telefon.
• Planung, Umsetzung, Kontrolle von Customer Journey Kampagnen (B2B und B2C) im internationalen Kontext.
• Tests und Optimierungen bestehender Journeys sowie erfolgreiche Skalierung von Marketing Automation Projekten.
• Kontinuierliches Kampagnen-Monitoring sowie Weiterentwicklung eines operativen Kampagnen-Reportings in Zusammenarbeit mit Marketing Data Analysten.
• Entwicklung und Umsetzung wirkungsvoller Konzepte zur Optimierung der B2C- und B2B-Kommunikation.

Marketing Operations jobs in Germany

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Marketing Manager – Marketing Automation

CRM Marketing Automation Manager – m/w/d