Influencer Marketing

• Serve as the primary day-to-day contact for Relay's affiliate program
• Support the team current team of Influencer managers across end-to-end campaign execution
• Research and build prospective influencer lists
• Use AI tools to accelerate first drafts
• Review influencer content for formatting and compliance
• Track platform changes, FTC compliance updates, and emerging creator trends

Influencer Marketing Specialist

• Own Creator Acquisition Strategy for TikTok Shops: Build a high-performing network of creators who can drive revenue on TikTok Shops, including affiliates, influencers, and UGC talent.
• Grow TAP & Creator Agency Partnerships: Identify and develop deep relationships with TAPs (TikTok Agency Partners) and third-party creator agencies. Expand these partnerships into scalable deal flow, consistent performance, and content output.
• Put Top Creators on Retainer & Commission Models: Secure creators on monthly retainers, hybrid commission models, or CPA arrangements. Build loyalty and ensure consistent product promotion.
• Sourcing & Recruitment: Leverage internal tools, creator marketplaces, agency networks, and social media to recruit net-new creators weekly. Build and manage a structured creator pipeline with performance tracking.
• Campaign Execution & Briefing: Manage full-funnel execution from content brief development to creator onboarding, delivery timelines, and product fulfillment.
• Community Building & Retention: Create and nurture an engaged creator community through Slack, Discord, or private groups. Offer training, perks, and feedback loops to drive motivation and retention.
• Performance Tracking & Optimization: Analyze individual creator performance (CTR, CPA, ROAS), deliver feedback, and adjust strategy. Focus on scalable wins and rapidly eliminate underperformers.
• Cross-Functional Alignment: Work closely with growth, creative, and media teams to plug top-performing content into paid campaigns, whitelisting, and top-of-funnel strategy

Creator Manager – Influencer Growth Engine

• Manage & Scale Creators: Oversee influencer portfolios and help talent grow their platform presence while securing brand deals.
• Talent Acquisition: Scout and sign new creators, focusing on emerging and established influencers.
• Foster Brand Relationships: Build and nurture strong partnerships with brands and agencies to book top talent for campaigns.
• Strategic Growth: Collaborate with internal teams to shape the overall strategy and expand Grail’s talent roster.
• Autonomous & Flexible Work: Thrive in a dynamic, fast-paced environment while having the flexibility to work independently and remotely.

Influencer Marketing jobs in Canada

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Influencer Marketing Specialist

Creator Manager – Influencer Growth Engine

Influencer Talent Manager