Ecommerce

• The main purpose of the Ads Creative Strategist is to provide our clients with top-quality creative media.
• This may include researching and reaching out to potential content creators and keeping up-to-date with the ever-changing TikTok and Instagram Reels trends.
• The Ad Creative Strategist will need to develop a deep understanding of each individual client’s brand, values, customer avatars, and specific requirements.
• This knowledge will be used to create detailed script briefs for chosen content creators, matching their brand guidelines and including full video footage concepts for the creative campaign.
• In addition, the Ads Creative Strategist will be required to contact and liaise with potential content creators in order to put a team together for each project.
• Performing quality control duties on the received content to ensure that it meets guidelines will also be a part of this role.
• The primary mission of our Ads Creative Strategist is to ensure that we provide the highest quality creative ads possible to our clients.
• This involves gaining a deep understanding of each client’s unique needs, brand voice, values, and messaging, as well as maintaining an in-depth understanding of and keeping up with changing trends.
• As our Ads Creative Strategist, you’ll be working closely with content creators of your own choosing, whom you’ll be required to research, reach out to, and liaise with throughout the project.
• You may be required to communicate directly with clients on occasion.
• General Responsibilities:
• - Strategizing script briefs based on current TikTok and Instagram trends.
• - Preparing detailed script briefs for content creators, including B-roll footage required.
• - Researching content creators to match each brand’s Customer Avatar goal for each testing concept.
• - Communicating with potential content creators regarding the scope of each project.
• - Ensuring the quality of Video Ad variations.
• - Selecting and arranging a content creator for each project.
• - Ensuring the quality of the content provided by the content creators.
• - Providing feedback on content received.
• - Keeping up with ongoing TikTok and Reels trends.
• - Assisting with any other tasks as required by the Product Manager.

Ads Creative Strategist – E-commerce

• Manage and run promotional campaigns across Digital, CRM, and Email marketing
• Coordinate with Commercial, Marketing, Design, and CRM teams to follow the commercial roadmap and planning
• Drive net sales and day-to-day operations and know sales situation through sales and customer behavior analysis and follow up
• Identify opportunities, threats and set priorities based on biggest customer impact
• Responsible for daily optimization and evaluation of our online touchpoints, components and customer relevance
• Align sales goals and execution strategy towards customer base growth
• Evaluate what assortment is relevant to whom based on data & insights
• Track and follow up experience KPIs on site and in owned channels

See all jobs on JobTailor

Ads Creative Strategist – E-commerce

eCommerce Activation Specialist