Content Manager

• Lead the marketing strategy for Grace Corner's digital product launches, including online courses, Bible studies, virtual events, streaming experiences, and other digital offerings.
• Develop integrated marketing campaigns across email, web, social media, paid media, and other digital channels.
• Partner with Christian authors to develop, pitch, and launch new digital products and experiences.
• Collaborate with Penguin Random House Christian Publishing and internal cross-functional teams to coordinate launches from concept to market.
• Create compelling marketing content including newsletters, landing pages, promotional emails, product descriptions, launch messaging, scripts, and other customer-facing materials.
• Ensure consistent brand messaging and customer experiences across all marketing channels and digital touchpoints.
• Analyze campaign performance and recommend strategies to improve engagement, customer acquisition, and launch success.

Marketing & Content Development Manager

• You orchestrate. Your day isn't behind a camera — it's directing a roster of creators, affiliates, and videographers, turning their output into a coherent, compelling story for Apollo across three platforms.
• You trade product and access for content, manage contributors at scale, and run a methodical test-and-learn system that tells us what actually works — by platform, by format, by angle.
• You bring the craft to know good content and direct it.
• The social strategy and content calendar across YouTube, TikTok, and Instagram — aligned to product launches, campaigns, and paid media.
• A structured creative testing system: hypotheses, variants, results, iteration — not one-off posts.
• The full creator lifecycle: sourcing, outreach, negotiation (often product-for-content, not cash), briefing, production oversight, and delivery.
• Planning and running shoots — the filming schedule, the content pipeline, and high-quality footage when the moment calls for it.
• Repurposing existing footage into short-form social and ad-ready content at consistent volume.
• Day-to-day social management — posting, replying to comments and DMs.
• Sourcing and onboarding new micro and UGC creators as the roster grows.
• Monthly social KPIs and reporting — clear analysis and recommendations you act on.
• Brand partnerships and collaborations that expand Apollo's reach.

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Marketing & Content Development Manager

Social & Content Lead