Content Creator

• Concept, shoot, and edit short-form videos (approximately 15 per week), UGC-style content, and behind-the-scenes stories, sketches, updates, etc.
• Create a range of content, from high-quality polished assets to lo-fi authentic videos.
• Write engaging copy for posts, captions, scripts, and campaign materials that reflect StartPlaying’s brand tone.
• Write scripts and help produce long-form content; edit and repurpose long-form content for social.
• Repurpose content across channels to maximize reach and consistency.
• Curate UGC from ambassadors, creators, and customers.
• Manage the content calendar and coordinate scheduling across all platforms.
• Track trends, identify emerging formats, and adapt them in fresh, brand-appropriate ways.
• Create platform-specific content (graphics, short-form video, captions) for Instagram, TikTok, Threads, and others as needed.
• Monitor content performance metrics and optimize based on insights to hit reach, share, and engagement goals.
• Develop and refine strategies for posting, sharing, and distributing content.
• Engage with our online community by responding to comments and messages
• Collaborate with Product, Customer, and other internal teams where necessary
• Manage influencer and creator content, including coordination, approvals, and distribution.
• Become an expert on StartPlaying and the market we operate in to ensure authentic, knowledgeable content.
• Support events, including GM recruitment, email campaigns, and event page coordination.

• Create branded graphics, social posts, and short-form content across platforms
• Design assets for campaigns, announcements, and partner promotions
• Maintain consistent brand voice and visual identity across all content
• Collaborate with the social, email, and growth teams on content needs
• Batch-produce content in advance to maintain a consistent publishing schedule
• Iterate on creative based on performance data — what looks good should also convert

Brand Content Creator

• Be on the ground with our winemakers, telling their stories through compelling short form video.
• Build and maintain relationships with winemakers in the Sonoma/Napa area to facilitate smooth shoot logistics.
• Plan and coordinate filming days with winemakers to maximise the content captured during each visit.
• Work from creative briefs supplied by the Social Pod to create content that works across multiple channels. This may include talking head interviews, b roll and photography.
• Independently shoot, direct and edit high-quality content with minimal on-site support
• Be the eyes and ears of the Social Pod in Sonoma – capturing reactive content as it happens.****
• Own the Sonoma TikTok channel, growing our presence through authentic, platform-native content.
• Create and post 'Inside Naked' content that gives our audience a window into life at the Sonoma office, capturing real moments, genuine reactions and telling brand stories.
• Proactively pitch ideas for 'Inside Naked' content, bringing your knowledge of what performs on TikTok to the Social Pod.****
• Create content in line with The One Naked brand guidelines and social strategy, as directed by the Social Pod.
• Take creative direction from the Social Media Manager while bringing your own platform knowledge and creative instincts to each brief.
• Leverage and co-ordinate whitelisting access through winemakers’ profiles to enable cross-pollination of organic and partnership content on whitelisted pages to support an integrated organic and paid strategy.

• Create and post 3–5 TikTok videos per week on topics related to side hustles, gig work, and remote earning
• Script, film, and edit videos independently — trend-aware and brand-aligned
• Stay on top of trending sounds, formats, and challenges to maximize reach
• Engage with comments and build community around the NoGigiddy TikTok page
• Collaborate with the social and content teams on campaign tie-ins
• Track video performance metrics and iterate on what drives views and followers
• Repurpose top-performing content for Instagram Reels and YouTube Shorts

TikTok Content Creator

• Create scroll-stopping social-first content that’s on-brand and platform-native using the latest generative tools across TikTok, Instagram, Twitter/X, YouTube, Discord, and more.
• Demonstrate skillsets in AI creative tools for video, image, and audio generation.
• Translate creative strategy into breakthrough visuals and assets—video, static, animation, memes, design, illustration, carousels, remix formats, and more.
• Ability to edit short-form content with story, vibe, rhythm, and comedic timing, blending AI-generated assets with traditional footage.
• Understand platform algorithms, communities, and formats. Know what makes great hooks.
• Stay current on social platform evolutions, creator content, and digital visual styles to ensure everything feels relevant and cutting edge.
• Work with the creative team to concept and execute content ideas that are bold, original, and tuned to clients’ culture and voice.
• Contribute to the ideation and development of real-time/reactive content that taps into current trends, creator moments, and internet conversations.
• Develop content templates, toolkits, and repeatable frameworks (including AI prompts and workflows) to help scale output efficiently.
• Take ownership of assigned projects from kickoff through execution, while collaborating across departments and teams.

Social Content Creator – Temp to Hire

• Create static posts, carousels, and story cards in Canva, following Sans brand templates and visual guidelines
• Edit and produce short-form video content (Reels, TikToks, YouTube Shorts) using CapCut and similar editing tools
• Produce 8-10 pieces of content per week across platforms, from brief through final asset delivery
• Adapt and repurpose content across formats and platforms (e.g., turning a static post into a Reel, reformatting a Reel for TikTok)
• Collaborate with the Brand Amplification team on weekly content planning, creative direction, and performance review
• Source and organize visual assets, b-roll, product footage, and UGC for use across content
• Stay current on social trends, audio, and formats, especially across Instagram, TikTok, and YouTube Shorts, and proactively bring ideas to the team
• Help maintain a consistent brand look and voice across all platforms and content types

Content Creator – Part-Time

• Own day-to-day content strategy and creation for LinkedIn and YouTube, with opportunities to expand into additional platforms over time
• Create platform-native content, including short-form video and visuals
• Develop a recognizable and consistent brand presence across social channels
• Monitor engagement and performance, using insights to refine content direction
• Support executive social media strategy and employee advocacy
• Create engaging, agile, and high-impact video content across channels (LinkedIn, YouTube, short-form clips, behind-the-scenes, storytelling formats)
• Partner with the broader Marketing team to execute webinars, consulting on webinar concepts and formats
• Develop post-event content strategies that extend the impact of each session well beyond the live moment, including repurposed assets across social, email, blog, and web
• Help refine and evolve how the Blackthorn brand shows up through content and media across owned channels
• Translate company strategy, product value, and customer insight into clear, compelling narratives
• Bring forward creative ideas, content series, and new formats — and test what resonates

See all jobs on JobTailor

Content Creator

Brand Content Creator

Content Creator

Content Creator

TikTok Content Creator

Social Content Creator – Temp to Hire

Content Creator – Part-Time

Content Creator