Public Relations

• Working closely with the Sr. Director of Public Relations and Sr. Manager of Public Relations, support the health and performance of BOLD’s overall PR program
• Be responsible for directing the PR content calendar for specific brands, focusing specifically on growing brands’ earned media wins
• Write, edit, and pitch press releases and other content to external audiences, ghostwriting for spokesperson when necessary
• Develop and foster relationships with key reporters to support earned media coverage, responding to inbound press inquiries and helping coordinate media interviews as needed
• Build BOLD brands’ reputations as critical players in the resume and career advice space
• Collaborate across PR, content, social media, and career experts in order to generate ideas and identify opportunities to innovate and better engage with target audiences
• Help draft internally-run surveys, and then analyze and share findings with the press

Public Relations Specialist

• Provide support to Oxfam America’s Media and Brand & Engagement teams, with a focus on monitoring, evaluation, and analysis.
• Use MuckRack, Google News, Meltwater, and other media monitoring services to gather, record, categorize, and share Oxfam America media clips.
• Compile drafts of quarterly and annual reports of media clips; as needed, compile issue-specific clip reports.
• Maintain a master file media tracker including all media clips.
• In coordination with Media Relations Director, draft and disseminate a weekly clips report.
• Track and report on team goals + key performance indicators on a quarterly basis.
• Provide analysis regarding the media landscape and Oxfam’s role in it.
• Manage media team’s contribution to division-wide quarterly dashboard project.
• As needed, distribute news releases, media advisories, and other materials as required to media members.

Media Relations Coordinator

• Participate in strategy and planning sessions with senior management, shaping stories for priority audiences and identifying channels to distribute those stories through press, social media, or other digital resources
• Provide clients with advice / counsel, external perspective and coaching
• Facilitate client workshops and events, including speaker training sessions, multi-stakeholder convening initiatives, internal messaging workshops, etc.
• Be responsible for budget forecasting, overall team composition, contracts, client reviews, annual planning, issues resolution, etc.
• Lead development of staff plans and partner with regional leads in resource and salary planning
• Guide new business growth through cultivation of new client relationships and exploration of organic business growth
• Drive recommendations on areas to explore for new business potential or company growth opportunities
• Execute on RFP responses, new business proposals and presentations
• Drive creative solutions and present new opportunities to improve our performance and competitive advantage
• Show understanding of current issues in domestic and global health, translating knowledge into meaningful guidance/counsel for our teams and clients
• Participate in Senior Leadership Team meetings, initiatives and workstreams to advance company culture and excellence
• Provide direct and constructive feedback to leadership team and junior team members/direct reports, leading them in development of fundamental skill sets (writing, research, strategy, logistics, etc.)
• Oversee staff engagement and productivity of direct reports; including assessing hiring needs/recommendations, ongoing evaluation of staff climate, advocating for staff development, advising on issues/course correction
• Role models company values and inspires an inclusive culture
• Foster a culture of collaboration, respect, and growth among account teams and greater agency
• Identify gaps in team communications (internal and external) and propose solutions to address
• Continuously motivate and lead large cross-functional teams to excellence
• Deliver all verbal communications with confidence to clients, teams and external partners

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Public Relations Specialist

Media Relations Coordinator

Senior Vice President, Biotech – Public Relations