Influencer Marketing

• Track and analyze influencer marketing campaign performance across multiple platforms
• Build and maintain campaign reports, dashboards, and performance summaries
• Monitor KPIs including engagement, clicks, conversions, CPM, CPA, ROI, affiliate sales, and creator performance
• Work closely with Influencer Marketing Managers to optimize campaigns based on data insights
• Analyze creator performance and identify high-performing influencers for long-term partnerships
• Prepare weekly and monthly reports for internal teams and clients
• Monitor affiliate tracking platforms, discount codes, and attribution systems
• Identify trends, campaign opportunities, and optimization strategies
• Ensure campaign data accuracy and reporting consistency
• Support budgeting and forecasting with performance insights

Influencer Marketing Analytics, Reporting Specialist

• Carry the whole execution of influencer campaigns from brief creation to post-campaign reporting.
• Maintain campaign calendars, track deadlines, and ensure timely delivery of content (photos, videos, stories, affiliate links).
• Identify and scout potential influencers (nano to macro) across all socials.
• Serve as the primary contact for influencers, answering questions, negotiating rates.
• Maintain an organized track of the influencer information.

Influencer Marketing Campaign Coordinator

• Supporting influencer and media relations on a daily basis
• Handling influencer seeding, gifting and press loans
• Assisting with PR agency coordination and market seeding lists
• Supporting press outreach, media monitoring and reporting
• Working with affiliate platforms and creator collaborations
• Compiling PR reports and influencer marketing analytics
• Supporting launches, events and brand activations
• Helping ensure that all communication and partnerships align with Steamery’s brand direction and visual identity

PR & Influencer Marketing Intern

• Planera och projektleda influencerkampanjer inklusive att ta fram strategier, rekommendationer, analys och uppföljning på ett självsäkert sätt
• Kontakta, förhandla och etablera nya samarbeten med influencers, podcasts och byråer
• Följa utvecklingen och hålla dig uppdaterad på nyheter inom sociala medier och influencer marketing
• Bidra till utveckling och framgång av avdelningen och området
• Tillsammans med OMD:s övriga specialistavdelningar koordinera och samordna leveranser för att säkerställa bästa möjliga resultat och leverera enligt kundernas målsättningar

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Influencer Marketing Analytics, Reporting Specialist

Influencer Marketing Campaign Coordinator

PR & Influencer Marketing Intern

Influencer Marketing Specialist