Influencer Marketing

• Develop and execute comprehensive influencer marketing strategies aligned with brand and business objectives.
• Define campaign goals, creator strategies, deliverables, timelines, and KPIs.
• Identify opportunities to increase brand awareness, engagement, and campaign performance.
• Continuously optimize influencer programs using campaign insights and industry trends.
• Identify, recruit, onboard, and manage relationships with influencers, creators, and brand ambassadors.
• Build long-term partnerships with creators across Instagram, TikTok, YouTube, blogs, and emerging platforms.
• Maintain strong relationships with agencies, talent representatives, and creator networks.
• Serve as the primary point of contact for influencer partnerships.
• Manage influencer campaigns from strategy through execution and reporting.
• Coordinate campaign briefings, content creation, approvals, publishing schedules, and deliverables.
• Ensure campaigns are delivered on time, within budget, and according to client expectations.
• Monitor campaign progress and proactively resolve issues throughout execution.
• Negotiate influencer contracts, compensation, deliverables, and usage rights.
• Manage campaign budgets and ensure cost-effective execution.
• Monitor campaign spending and maximize return on investment.
• Track campaign performance using engagement, reach, conversions, ROI, and other KPIs.
• Analyze campaign data and generate actionable insights.
• Prepare client reports, presentations, and strategic recommendations.
• Continuously improve campaign performance through data-driven decision-making.
• Collaborate with social media, PR, creative, product, and marketing teams.
• Integrate influencer marketing initiatives into broader marketing campaigns.
• Support campaign planning, product launches, and brand initiatives.
• Stay current on influencer marketing trends, platform updates, and emerging creators.
• Ensure influencer content complies with brand guidelines, FTC regulations, and legal requirements.
• Research new tools, technologies, and best practices within the influencer marketing industry.

Influencer Marketing Manager

• Source, recruit, and onboard creators from the Insense marketplace and external channels.
• Match creators with client campaigns based on brand fit, campaign goals, and target audience.
• Manage influencer campaigns end-to-end, including creator sourcing, briefing, content management, and performance analysis.
• Support UGC campaigns in partnership with the Account Management team.
• Build and maintain strong relationships with creators and influencers to encourage long-term partnerships.
• Grow and manage a roster of high-performing creators for future campaigns.
• Coordinate creator communication, negotiate rates, and manage deliverables.
• Monitor campaign execution to ensure content is delivered on time and meets quality standards.
• Review content performance and provide feedback to creators to improve results.
• Keep creators engaged through community initiatives, events, and feedback programs.
• Conduct creator outreach across TikTok, Instagram, and other relevant platforms.
• Improve sourcing and outreach processes to increase efficiency and scalability.
• Track campaign metrics, analyze results, and share insights to improve future performance.
• Collaborate closely with internal teams to ensure smooth campaign execution and client communication.
• Work alongside the Senior Influencer Marketing Manager to optimize campaign strategy and performance.

Influencer Marketing jobs in Argentina

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Influencer Marketing Manager

Influencer Marketing Specialist