Growth Marketing

• Own content on our channels.
• Create and publish original Korean-language content for JTX and Jito Network across X, Telegram, and other relevant regional platforms.
• Adapt global campaigns into something that actually resonates locally.
• Produce for the retail audience and the trader crowd.
• Build and maintain a network of Korean crypto KOLs, YouTubers, Telegram group admins, and community leaders.
• Manage creator and media partnerships as extensions of the strategy.
• Coordinate PR placements across crypto and mainstream tech and finance media.
• Lead APAC expansion to other priority markets including Hong Kong, Taiwan, Singapore, and Japan.
• Join global marketing syncs and surface what the team in the US and Europe can't see.

Growth Lead – Korea, APAC

• Plan, execute, and optimise digital marketing campaigns across multiple brands
• Manage and optimise paid advertising campaigns across platforms such as Meta, Google, LinkedIn, and others where relevant
• Analyse campaign performance and provide structured weekly reporting with actionable insights
• Monitor key performance metrics, including engagement, lead quality, CTR, CPC, conversions, ROAS, and campaign effectiveness
• Support audience targeting, segmentation, and campaign testing strategies
• Develop practical growth strategies suitable for growth-stage and limited-budget environments
• Use AI-powered tools to improve workflow efficiency, campaign ideation, content generation, testing, and analysis
• Collaborate directly with the founder on marketing priorities, experiments, and growth opportunities
• Recommend and implement improvements based on data and performance trends
• Support light-touch CRM coordination where necessary, but this is not a CRM administration role

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Growth Lead – Korea, APAC

Part-Time Growth Marketing Associate