Content Marketing Manager

• Plan, write, translate, distribute and execute a content strategy relevant to the localized market
• Coordinate with a team of freelance writers & site managers to ensure the deliverables and distribution of content according to your content plan
• Educate the team to ensure brand quality is maintained throughout
• Keep up to date with the latest industry news
• Carry out content audits to make sure our content is relevant, compliant and up to date
• Pro-actively carry out competitor research and industry analysis

Content Team Lead

• Developing and executing content strategies for the German-speaking (DACH) market across blogs, landing pages, and marketing campaigns
• Creating, localizing, and optimizing content such as blog articles, newsletters, email campaigns, and website copy
• Conducting keyword research and applying SEO best practices to improve organic visibility and performance
• Optimizing landing pages, product pages, and informational content to increase engagement and conversions
• Managing content localization and ensuring consistency in tone of voice across all German-language touchpoints
• Planning and supporting ecommerce campaigns, seasonal promotions, and lifecycle communications for the DACH region
• Collaborating with cross-functional teams (Growth, Product, Design, CRM) to align messaging and content strategy
• Monitoring content performance and continuously iterating based on SEO and engagement insights

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Content Team Lead

Content Marketing Specialist