Content Manager

• Support the development and execution of purpose-driven marketing and communications initiatives across owned, earned, social, and paid channels.
• Develop strategic narratives, communication platforms, and campaign frameworks that strengthen brand relevance and consumer connection.
• Ensure all content and communications align with broader brand strategy, positioning, and business objectives.
• Collaborate with internal and external partners to bring integrated campaigns to market.
• Identify, evaluate, and manage relationships with external partners, organizations, creators, influencers, talent, and industry stakeholders.
• Manage cross-functional coordination across agency, client, and partner teams to ensure seamless delivery of initiatives.
• Develop social copy, creator briefs, content outlines, messaging frameworks, and channel-specific content recommendations.
• Track, analyze, and report on campaign, content, partnership, and program performance.

Social Content Strategist – Contract

• Drive affiliate revenue by securing high-value CPA, RevShare, and hybrid partnerships with exchanges, brokers, and crypto platforms, negotiating exclusive above-market terms, and developing geo-specific monetization strategies across 26 markets to maximize revenue per region.
• Based on the developed monetization strategy, produce high-quality evergreen, affiliate content (product reviews, comparisons, how-to guides, tutorials, listicles, case studies) aligned with editorial standards.
• Audit, optimize, and improve affiliate placements, funnels, and conversion paths to boost CTR and performance.
• Analyze EPC (earn-per-click), conversion rates, and traffic performance to continuously improve monetization.
• Collaborate closely with editorial and partnerships teams to ensure a cohesive cross-functional content strategy.
• Manage AdButler infrastructure, including placements, naming conventions, campaign setup, and creation of HTML/animated banners, while running A/B tests to optimize formats and targeting.

Affiliate Content Manager – Web3 Media

• Drive affiliate revenue by securing high-value CPA, RevShare, and hybrid partnerships with exchanges, brokers, and crypto platforms, negotiating exclusive above-market terms, and developing geo-specific monetization strategies across 26 markets to maximize revenue per region.
• Based on the developed monetization strategy, produce high-quality evergreen, affiliate content (product reviews, comparisons, how-to guides, tutorials, listicles, case studies) aligned with editorial standards
• Audit, optimize, and improve affiliate placements, funnels, and conversion paths to boost CTR and performance
• Analyze EPC (earn-per-click), conversion rates, and traffic performance to continuously improve monetization
• Collaborate closely with editorial and partnerships teams to ensure a cohesive cross-functional content strategy
• Manage AdButler infrastructure, including placements, naming conventions, campaign setup, and creation of HTML/animated banners, while running A/B tests to optimize formats and targeting.

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Social Content Strategist – Contract

Affiliate Content Manager – Web3 Media

Affiliate Content Manager