Content Creator

• Research, test, and explore AI tools, automation platforms, and emerging technologies.
• Use the company’s AI-assisted content creation workflow to generate and refine YouTube scripts.
• Develop tutorial-based content that clearly explains AI tools, workflows, and practical use cases.
• Perform hands-on testing of featured AI products to understand their capabilities, strengths, limitations, and real-world applications.
• Create detailed screen recordings and walkthrough demonstrations using OBS or similar screen capture software.
• Follow script frameworks to record tutorial content that aligns with the channel’s educational style.
• Collaborate with the team to continuously improve content quality, accuracy, and viewer engagement.
• Stay up to date with developments in AI, Claude, ChatGPT, vibe coding, AI agents, automation, and related technologies.
• Contribute ideas for future content topics based on industry trends and newly released AI tools.

AI Tutorial Content Creator

• Coordinating with Area Portfolio owners, AMC eCommerce team and external agencies to develop and create engaging digital product content that aligns with our brand and marketing goals.
• Overseeing the creation of eCommerce content (product marketing text, product images, A+ Content, and other digital assets) to ensure it aligns with 3M EMEA’s marketing goals, communication priorities, and customer platform requirements, including Amazon.
• Leading communication with internal and external stakeholders to ensure consumer-centric content creation and manage the entire development process.
• Translating product communication strategies and key claims into clear, accurate, and benefit-led content tailored for Amazon and other digital retailers.
• Writing, editing, and proofreading optimized product titles, bullet points, descriptions that follow Amazon SEO best practices and category conventions.
• Reviewing and approving content produced by agencies to ensure it meets content quality standards and brand guidelines.
• Contributing to EMEA-level content capability improvement projects, including Amazon content excellence programs.
• Monitoring e-commerce content performance metrics (e.g., search ranking, conversion, content quality scores, A/B tests) to inform ongoing optimizations.

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AI Tutorial Content Creator

Senior Content Creator – Specialist