Art Director

• Structure a complete narrative and write in different voices to suit client and audience
• Work with ACD, Art to produce standout and strategically focused campaigns and experiences
• Identify and interview prospective creative candidates
• Manage teams, creative output and client relationships
• Oversee day to day deliverables for team under tight deadlines while delivering best in class work to market
• Mentor teams both internally and externally
• Manage awards submissions and case studies for brand
• Participate in high level projects and new business pitches

Associate Creative Director, Copy

• The Creative Manager plays a key role in bringing the Hawthorne brand to life across our portfolio.
• Leads the planning, coordination, and execution of creative and marketing projects while also contributing directly to design and content development.
• This role ensures projects are delivered on time, on brand, and reflective of Hawthorne’s mission.
• From campaign concepts to community-level materials, ensures every detail is thoughtful, consistent, and impactful.
• Act as creative design lead for marketing graphics and illustrations.
• Execute design work across a variety of formats, including digital campaigns, social media content, print collateral and signage, email and promotional materials.
• Translate marketing and brand strategy into visually compelling, on-brand creative.
• Provide creative direction across projects, ensuring a cohesive visual and storytelling approach.
• Manage the full lifecycle of creative projects—from intake and briefing through final delivery.
• Develop and maintain project timelines, workflows, and deliverables.
• Ensure projects are completed on time, on brand, and aligned with marketing priorities.
• Review and approve creative deliverables to ensure accuracy, quality, and brand alignment.
• Manage and maintain internal creative asset management systems, ensuring all assets are organized, accessible, and up to date.
• Establish and enforce standards for file naming, version control, and asset organization.
• Oversee the lifecycle of creative assets, ensuring teams are using the most current, approved materials.
• Partner with teams to streamline asset access and improve efficiency across marketing and on-site teams.
• Collaborate with leadership to align creative initiatives with broader marketing and brand strategy.
• Partner with Corporate and Community Teams to meet creative goals while maintaining brand consistency.

Creative Manager

• Become an expert on our brand and its voice, visual expressions, and guidelines.
• Immerse yourself in our business segments to understand their challenges, opportunities, and audiences.
• Generate new and compelling creative strategies and ideas to meet creative, business, and brand objectives.
• Find fresh ways to tell the Brand’s story in new and existing channels and innovate within established brand guidelines.
• Direct and develop inventive, breakthrough, and strategically sound content and campaigns.
• Lead the development of concepts, design, and artistic expressions (photography, illustration, video, etc.) across advertising, collateral, digital, and social channels for our B2C and B2B audiences.
• Oversee creative teams from idea to final deliverables to meet marketing strategies and objectives – ensuring the quality of concept, design, and brand compliance.
• Inspire and mentor the creatives assigned to you as direct reports – both writers and designers.
• Manage their careers and professional growth through one-on-ones, performance reviews, and mentorship.
• Manage and direct photo and video shoots when needed.
• Work with project managers to develop scopes (timing, vendor, etc.), set priorities, and manage workloads to ensure project completion within agreed upon budgets and timelines.
• Work closely with strategy and creative leaders and teams to ensure visuals and copy are strategic and tailored to best practices across channels.
• Present your work and build buy-in with marketing teams and business partners.
• Partner with marketing, strategy, business and project management leads to ensure input is properly solicited to inform the work and ensure team success.
• Monitor the external environment across the healthcare industry and the ad industry to identify and act on market competition, insights, trends, and opportunities.
• Build relationships across the marketing division and business segments to foster collaboration, and bold thinking.
• Help us use AI to increase the team’s effectiveness and output.

Associate Creative Director – Art Direction, Design

• Lead the creative strategy, concept development, and execution of digital creatives supporting patient recruitment and engagement across clinical trials and therapeutic areas.
• Own the end-to-end creative lifecycle—from initial brief and insight development through concepting, production, delivery, and iterative optimization.
• Translate study protocols, recruitment goals, audience insights, and channel strategies into compelling creative ideas, messaging frameworks, and visual directions
• Establish and evolve creative best practices that balance innovation, performance, patient empathy, and regulatory compliance.
• Provide hands-on creative direction across digital assets, including paid and organic social, display, video, trial websites, landing pages, email, and emerging formats.
• Review and refine creative concepts and executions to ensure consistency, quality, accessibility, and alignment with brand and study objectives.
• Partner closely with Medical/Legal/Regulatory teams to ensure all creatives are compliant, accurate, and ethically sound without compromising impact.
• Serve as a senior creative advisor to internal teams, sponsors, and CRO partners on how creative can solve recruitment challenges and improve engagement.
• Lead creative discussions and presentations, articulating the “why” behind creative decisions and how they tie to recruitment goals and performance outcomes.
• Collaborate with account and strategy leads to shape creative briefs grounded in data, insights, and real-world recruitment dynamics.
• Partner with analytics and paid media teams to define creative performance frameworks and success metrics (e.g., engagement, click-through rate, conversion quality).
• Use performance data, testing results, and qualitative feedback to inform creative optimization and evolution across formats and channels.
• Champion A/B testing, rapid iteration, and continuous improvement of creative assets to maximize efficiency, relevance, and participant quality.
• Act as a central creative lead across Account, Strategy, Paid Media, Analytics, Technology, and Medical/Legal/Regulatory teams.
• Mentor and develop designers, copywriters, and creative team members, setting a high standard for craft, collaboration, and strategic thinking.

Digital Creative Manager

• Manage the financial performance of the parts department.
• Manage inventories located at the branch office, in parts vans, and on consignment.
• Conduct meetings with parts personnel to coordinate day-to-day activities.
• Set and review parts inventory levels.
• Monitor overstocked and understocked parts.
• Assist with periodic return of overstocked items to corporate office.
• Review and approve vendor invoices.
• Conduct and participate in parts strategy meetings.
• Assist with account strategy.
• Participate in product demonstrations.
• Maintain direct contact with current and prospective customers at end user locations.
• Address customer service issues.
• Select, train, develop, and counsel direct reports.
• Prepare budget for management approval.

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Associate Creative Director, Copy

Creative Manager

Associate Creative Director – Art Direction, Design

Digital Creative Manager

Parts Manager