Events

• The Senior Corporate Events Manager is responsible for the strategic planning, execution, and evaluation of all flagship Tricenti s events (including but not limited to SAP Sapphire conference and Tricentis conference)
• Lead the strategy, planning, execution, reporting and optimization of these hosted and sponsored events ensuring they align with corporate objectives and enhance the company’s brand presence
• Collaborate with senior leadership to define event goals, themes, and key performance indicators (KPIs)
• Lead internal and external event communications
• Develop comprehensive programs: pre-event, at-event, and post-event marketing plans in conjunction with product marketing, content, alliances, demand generation and field teams
• Foster a positive culture of collaboration and continuous improvement
• Work closely with global marketing, operations, executive leadership, product, sales and customer growth teams to ensure all event initiatives are aligned with broader business objectives and regional priorities
• Partner with global internal cross-functional teams and leadership to create event agendas, campaigns, and content to engage targets
• Lead design teams, consultants and agencies to develop key creative and promotional materials
• Manage external agencies, vendors, and service providers, overseeing contracts, procurement process, timelines, and budgets to ensure high-quality event delivery and cost efficiency
• Develop and maintain comprehensive project plans for each event, including timelines, key milestones, vendor due dates, task assignments, and budget management
• Oversee all logistical aspects of events, including venue selection, vendor management, travel arrangements, on-site coordination and staffing, and overall event flow to guarantee a seamless attendee experience
• Manage and track budgets using corporate processes for all events, ensuring alignment with financial objectives, and delivering events within budget constraints
• Proactively identify potential risks or issues and develop contingency plans to ensure seamless event delivery
• Track and analyze key performance indicators (KPIs), including QLs, conversion rates, pipeline generated, and ROI to measure the effectiveness of event programs

Senior Corporate Events Manager

Event Specialist

Emergency Management Specialist – Office of Critical Event Preparedness and Response

Events Coordinator