Product Manager

• Collaborate with Product Development, Medical Affairs and R&D to define the value proposition of the product/service and develop go-to-market plan.
• Prepare a commercial launch package and train commercial and Medical Science Liaison (MSL) teams to implement the go-to-market plan.
• Devise marketing plans to promote the adoption of the product/service.
• Engage with Key Opinion Leaders (KOLs) and the Medical Affairs team to identify health economics benefits and translate them into marketing tactics.
• Manage the entire product lifecycle, from launch to discontinuation.
• Partner closely with key functional groups across the organization to ensure the product maintains profitable growth.
• Provide consistent monthly updates to both the business unit and divisional leadership, outlining progress in relation to annual operating plan objectives and critical initiatives.

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