Senior Data Analyst – CRM Testing
The Leaflet
full-time
Posted on:
Location Type: Remote
Location: Remote • Florida • 🇺🇸 United States
Visit company websiteJob Level
Senior
Tech Stack
SQLTableau
About the role
- Partner with the Testing & Innovation team to thoroughly understand test methodology, objectives and implementation protocols
- Conduct sophisticated analysis of test results to identify incremental lift, using advanced segmentation techniques and behavioral insights
- Lead comprehensive A/B testing analysis, identifying statistically significant patterns and actionable insights
- Design and execute complex, multi-variate test analyses that address ambiguous business questions
- Translate analytical findings into strategic marketing recommendations and propose data-driven future testing opportunities
- Communicate complex analytical insights to marketing stakeholders in accessible, actionable formats
- Deliver compelling presentations of analytical findings and strategic recommendations to executive leadership
Requirements
- Three to five years of experience as a data analyst, including development of new analytic frameworks
- Experience with A/B testing and experimentation
- Strong proficiency in SQL
- Extremely strong analytic thinker
- Some experience with at least one visualization tool such as Tableau, Looker or Power BI
- Knowledge of analytics tools such as Amplitude or Mixpanel is a plus
- Strong communication and presentation skills
- Extensive knowledge of quantitative analysis and statistical methods
- A degree in Mathematics, Statistics, Computer Science, Engineering, or a related area of study
- Experience in a gambling-related business is a plus
- Experience conducting analysis of CRM, monetization, cross-sell or retention is a plus
- Knowledge of sports betting, online casino, or related areas is a plus
Benefits
- Full remote work
- Competitive pay and benefits
- Start-up culture backed by a secure, global brand
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysisA/B testingSQLquantitative analysisstatistical methodsanalytic frameworkssegmentation techniquesmulti-variate testingbehavioral insightsdata visualization
Soft skills
analytical thinkingcommunication skillspresentation skillsstrategic thinkingcollaborationproblem-solvingaccessibility in communicationleadershipactionable insightsstakeholder engagement