Content Developer
Tavoron
full-time
Posted on:
Location Type: Office
Location: Eagan • Minnesota • 🇺🇸 United States
Visit company websiteSalary
💰 $65,000 - $80,000 per year
Job Level
Mid-LevelSenior
About the role
- Develop and produce a range of content including blog articles, case studies, video scripts, social posts, email copy, website content, sales collateral, and product/solution spotlights.
- Capture on-site photos and videos of projects, products, team members, and customer applications for marketing, sales enablement, and internal communications.
- Script, storyboard, and coordinate video production; perform basic editing in Adobe Premiere as needed.
- Edit, proofread, and refine content for accuracy, clarity, brand alignment, and technical credibility.
- Support the execution of Tavoron’s editorial marketing calendar, including the development of Problem - Solution campaign series, thought leadership videos, and supplier co-marketing initiatives.
- Understand industry trends, customer pain points, and competitor positioning to inform content themes and messaging.
- Collaborate with sales teams to identify and develop new sales tools that communicate the Tavoron story to accelerate lead conversion and cross-sell opportunities.
- Write and optimize content for SEO to increase organic traffic and search rankings.
- Craft content for distribution across YouTube, LinkedIn, websites, and email platforms using best practices to maximize engagement.
- Work closely with division teams, subject matter experts, product specialists, and suppliers to gather accurate technical information and real-world applications.
Requirements
- Bachelor’s degree in Communications, Marketing, Journalism, English, or related field (technical background strongly preferred).
- 3–5 years of experience in content development or digital marketing.
- 5–8 years of industry experience in industrial, automation, manufacturing, or technical B2B environments preferred.
- Exceptional writing, editing, and storytelling skills across digital and multimedia formats.
- Strong technical aptitude; ability to translate complex industrial/automation concepts into clear, engaging content.
- Experience with Adobe Premiere or similar video editing tools (light editing required; external partners will support major production work).
- Proficiency capturing photo/video content using mobile equipment (camera phone, microphone, lighting, etc.).
- Understanding of best practices for LinkedIn, YouTube, and other digital channels.
- Highly organized with strong project management skills and the ability to manage multiple deadlines.
- Comfortable engaging stakeholders, planning site visits, and gathering information independently.
- Strong collaboration and communication skills across teams and levels.
- Ability to adapt quickly, pivot priorities, and operate with urgency.
- Proficient in Microsoft Office (Word, Excel, PowerPoint).
Benefits
- Health insurance
- Dental
- 401(k) program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content developmentSEO optimizationvideo productioneditingstorytellingtechnical writingdigital marketingphoto/video content captureproject managementmultimedia content creation
Soft skills
writing skillsediting skillscollaborationcommunicationorganizational skillsadaptabilitystakeholder engagementindependent information gatheringtime managementcreativity