
Director of International
Stio
full-time
Posted on:
Location Type: Remote
Location: Remote • Colorado, Utah, Wyoming • 🇺🇸 United States
Visit company websiteSalary
💰 $120,000 - $160,000 per year
Job Level
Lead
Tech Stack
ERP
About the role
- Develop and own Stio’s international expansion strategy, including market prioritization, go-to-market models (e.g., e-commerce, wholesale, retail partnerships), logistics, inventory management approach, compliance and P&L
- Lead the execution of the international strategy, overseeing all aspects of the launch and ongoing operations in new markets
- Define and track KPI’s to measure success and adjust strategies as needed
- Identify, vet, and negotiate with potential international partners, including distributors, wholesalers, and retail operators, to establish and grow the Stio brand
- Cultivate and maintain strong relationships with partners, ensuring alignment with Stio's brand values, business goals, and operational standards.
- Manage operational requirements, including logistics, customs, and international payment systems.
- Conduct market analysis to understand local consumer behavior, competitive landscapes, pricing dynamics, and cultural nuances in target regions
- Gather and synthesize customer feedback to inform product development, marketing, and merchandising strategies for international markets
- Act as the voice of the international customer within the organization
- Build a high-performing team of in-house and external partners as required by the strategy
- Foster a culture of collaboration, accountability, and entrepreneurial spirit
- Work cross-functionally with internal teams including Product & Merchandising, Marketing, Finance, and Operations to ensure seamless execution and brand consistency across all markets
- Manage the P&L for international operations, ensuring profitability and return on investment
- Develop and manage budgets, sales forecasts, and operational plans for international markets
- Collaborate with the product, operations and finance teams to navigate international tax, legal, and sustainability regulatory compliance
Requirements
- 7+ years of experience in international business development, sales, or general management, with a portion in a leadership role
- Proven track record of successfully managing a consumer brand in international markets, particularly in the apparel, outdoor, or retail sectors
- Understanding of multi-channel business models, including e-commerce, wholesale, direct-to-consumer retail and the go-to-market process
- Strong strategic and analytical skills with the ability to leverage data for actionable plans
- Exceptional negotiation and relationship-building skills
- Excellent communication, presentation, and leadership abilities
- Proficiency in financial modeling and P&L management
- Fluency in multiple languages is a plus, but not required
- Bachelor’s degree or greater ideal
- MS Office, Google Business Suite, Slack and project management tool experience required
- NetSuite or other ERP exposure preferred
- Commitment to our company mission, vision, and values
- Ability to travel up to 20% (domestic and wholesale) to support business initiatives
Benefits
- Company Paid Long Term Disability
- Employee Assistance Programs
- Medical, Dental Vision plans
- 401k with Match
- Generous paid time off policies
- Gear test, perks and more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
international business developmentsales managementP&L managementfinancial modelingmarket analysisnegotiationdata analysisinventory managementlogistics managementgo-to-market strategy
Soft skills
leadershipcommunicationrelationship-buildingstrategic thinkinganalytical skillscollaborationaccountabilityentrepreneurial spiritpresentation skillscustomer advocacy
Certifications
Bachelor’s degree