Manager

• Serve as the primary liaison between the local market and designated suppliers; work to develop strategic direction for supplier priorities to meet volume and value targets through optimal allocation of resources and adherence to brand strategy/standards.
• Create marketing programs for use in the field, present new program ideas, and efficiencies, and obtain senior leadership buy-in
• Plan, execute and evaluate sales, promotions, and marketing of brands
• Deliver marketing brand plans to management teams
• Take a Lead role in Supplier Planning Initiatives, including supplier meetings, programming communication, and business review/planning meeting with SGWS leadership
• Ensure all retail programs fall in line with standards regarding tracking and execution by coordinating with Pricing, Business Intelligence, and Finance
• Set program objectives and measure ROI with a KPI scorecard
• Ensure brand pricing and gross profit is aligned to strategy by channel
• Oversee funds related to local marketing and brand planning
• Utilize various available analytic tools (e.g., Tableau, ACD, EzFocus, etc.) to identify local market intelligence and opportunities – consumer shifts/trends, channel dynamics, key account dynamics, etc.
• Ensure all program tracking is accurate, timely and aligns with regional and individual state reporting familiarize yourself with competition and remain apprised of market trends and development within specific product categories, geographic regions, and accounts
• Support POS / VAP planning and buys
• Coach, direct, and counsel team on overall performance; define expectations and monitor progress
• Attract, retain, and motivate the team to maintain an engaging work environment and ensure sound policies and procedures adhered to
• Perform other job-related duties as assigned

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