Product Marketing

• Develop tailored value propositions, messaging frameworks, and solution narratives for your assigned vertical(s)
• Craft compelling messaging that highlights Socure’s differentiated technology and tangible business impact.
• Create and maintain enablement materials including pitch decks, one-pagers, solution briefs, competitive battlecards, email sequences, talk tracks, and customer-facing assets.
• Analyze and document technical nuances, workflows, and architectures to clearly articulate the "how" behind product functionality.
• Conduct ongoing market research to understand industry trends, fraud patterns, and competitive dynamics.
• Conduct in-depth technical analysis of competitors’ products to identify strengths, weaknesses, and differentiation points.
• Develop competitive positioning strategies that showcase Socure’s superiority in the identity verification and fraud prevention market.
• Partner with product-aligned PMMs to ensure vertical narratives reflect product capabilities, roadmaps, and differentiation.
• Work closely with product managers to understand new features and technical use cases to inform go-to-market strategies.
• Provide market-driven feedback to influence product development and ensure customer needs are addressed.
• Write and publish technical whitepapers, blogs, and case studies showcasing Socure’s innovation and leadership.
• Represent Socure in technical discussions with customers, partners, and at industry events.
• Use AI tools to accelerate the quality, accuracy, and production of technical marketing materials and insights.

Senior Product Marketing Manager

Vice President of Product Marketing

Senior Talent Partner, GTM

Staff Product Marketing Engineer

Senior Director, GTM Strategy Planning – Compensation

Payments Product Marketer