Content Marketing Manager

• Build a quarterly content plan aligned to ICPs, buyer stages, and revenue goals
• Prioritize topics based on search intent, sales feedback, and product roadmap
• Manage the end to end content process from brief to publish to promotion
• Maintain a crisp voice and tone across channels and enforce a practical style guide
• Write and edit cornerstone pieces, blogs, guides, landing pages, emails, and social
• Produce customer stories, solution pages, and short video scripts that show outcomes
• Own on-page SEO, internal linking, and content architecture
• Partner with Growth to distribute through email, social, partners, and events
• Collaborate on website and landing page copy to improve clarity and conversion
• Test headlines, CTAs, and layouts to raise visit-to-lead and lead-to-opportunity rates
• Report on traffic, rankings, engagement, and pipeline influenced
• Share insights and iterate on formats, topics, and offers that perform
• Work closely with Product Marketing on positioning and launches
• Align with Paid Media, SDR, and Sales so content maps to campaigns and plays

Content Marketing Manager

Content Specialist

Content Engineer

Customer Success Digital Content Specialist

Director, Brand Content