Influencer Marketing

• Develop and execute the organic social media strategy and editorial calendar for the SMB segment across all relevant channels, including social plans for product launches, events, and key initiatives.
• Create, edit, and publish engaging, on-brand social media content across all platforms.
• Manage the day-to-day execution of the organic social media calendar, including content ideation, publishing, and active community management.
• Lead influencer marketing initiatives, collaborating with external partners to co-create and promote content and events.
• Partner with cross-functional teams (Product Marketing, Demand Generation, Events, Content, and Creative) to identify content opportunities and execute integrated social campaigns.
• Analyze and report on social media performance, providing data-driven recommendations and insights to internal stakeholders and partners for continuous improvement.
• Monitor the social landscape, identify emerging trends, competitor activities, and platform innovations to inform and adjust strategy.

SMB Social & Influencer Marketing Manager

Influencer Marketing Intern

Affiliate & Influencer Growth Manager