Digital Marketing

• Support the relationship between internal stakeholders and the external media agency for global paid search campaigns across Google Ads, Microsoft Ads, and SA360.
• Assist Product Marketing, Global Field Marketing, and Paid Media Teams by gathering requirements and campaign details to help communicate strategies and objectives to the agency.
• Monitor agency execution to ensure it tracks against Salesforce’s goals, budgets, and timelines—reviewing deliverables and providing operational feedback under the guidance of senior team members.
• Compile and review campaign performance data via reports and dashboards, identifying basic trends and preparing inputs for monthly and quarterly performance presentations.
• Support the design & execution of A/B testing strategies, creative experimentation, and landing page updates by coordinating assets and tracking results.
• Coordinate with cross-functional teams (regional marketing, SEO, analytics) to ensure paid search assets and tracking are aligned with broader marketing initiatives.
• Conduct regular quality assurance (QA) checks on campaign tracking, naming conventions, and data quality to ensure adherence to brand and legal standards.
• Help keep stakeholders informed by preparing routine performance updates and maintaining project documentation.

Digital Marketing Analyst, Paid Search

Director, HCP TUKYSA Digital Marketing

Digital Marketing Specialist

Digital Marketing Manager

Digital Marketing Analyst