Product Marketing

• Lead product positioning, go-to-market planning, and competitive analysis for the company’s core fraud and disputes platform
• Partner with Product Management, Marketing and Sales to drive adoption, retention, and market differentiation
• Own and create GTM strategies for new features and product launches
• Work closely with Product to understand the roadmap and translate technical features into customer-facing value statements
• Lead competitive intelligence initiatives
• Develop product positioning and messaging that resonates with target audiences
• Collaborate with marketing to deliver sales enablement assets (pitch decks, training, one-pagers)
• Ownership of Quavo’s internal Confluence platform and be responsible for quality/upkeep
• Partner with Marketing to develop customer stories, case studies, and campaign content
• Analyze launch performance and feature adoption to optimize future GTM efforts
• KPIs: Launch adoption rate/Internal GTM understanding Customer engagement with new features Feedback quality from Sales and Product

Product Marketing Manager – Core Platform

Product Marketing Manager

Senior Product Marketing Manager

MES Recipe Author

Fractional Product Marketing Manager

Senior Director, Product Marketing