Digital Marketing

• Serve as the connective tissue between GRI businesses and MarTech teams, ensuring seamless collaboration and optimal technology utilization
• Collaborate with cross-functional teams (marketing, sales, IT, channel activation) to align technology solutions with business goals
• Translate business needs into technical requirements and develop solutions architecture (leveraging Vizio, Miro, etc) to document and optimize user experiences
• Maintain comprehensive training documentation for marketing partners on MarTech capabilities and best practices
• Drive process optimization for MarTech intake and channel marketing requirements
• Identify and develop use cases to demonstrate MarTech stack value, driving adoption and optimization
• Oversee end-to-end MarTech implementation and channel activation, ensuring creative alignment with MarTech capabilities
• Stay up-to-date with the latest MarTech trends and innovations, applying this knowledge to continuously innovate our MarTech stack capabilities and utilization.

Manager, Digital Marketing

Digital Marketing Manager

Digital Marketing Specialist

Digital Marketing Coordinator

Associate Manager, Digital Marketing