Data Scientist

• Analyze paid media across Google Ads, Meta, LinkedIn, Programmatic, YouTube; translate results into clear recommendations.
• Build/maintain attribution approaches (last-click, MTA, assisted) and funnel diagnostics.
• Integrate CRM/GA4/platform data to surface actionable trends by geo, audience, and creative.
• Develop forecasting and propensity models to guide budget allocation and channel mix.
• Run simulations (CPM/CPC/conv-rate scenarios) and design A/B and lift tests.
• Partner with SEO/CRO to connect acquisition with on-site conversion improvements.
• Manage the dashboard development team (backlog, priorities, sprints) and collaborate on new features that improve usability and insight depth.
• Gather stakeholder requirements (Accounts, Media, Leadership) and maintain a transparent roadmap.
• Ensure data reliability (ETL QA, schema governance, tagging/UTM standards).
• Support Account teams with data-backed, insight-driven reporting (monthly/quarterly reviews, executive summaries, narrative analyses).
• Build repeatable report templates; automate where possible while preserving clear storytelling.
• Explore LLM/ML use cases (persona signals, creative scoring, conversion prediction).
• Prototype lightweight tools for planners/buyers (e.g., channel recommender, influence maps).

Data Scientist, Media

Data Scientist I, Real World Data Science

Data Scientist II

Data Scientist

Junior Data Scientist

Senior Data Scientist, Product Growth