Content Marketing Manager

• Team & process management
• Lead, coach and prioritize the content team (Pflegia, Praxia, Werkia)
• Build and continuously improve efficient content processes and workflows
• Ensure a filled, structured editorial calendar across all brands
• Quality assurance
• Review and approve creatives (copy, visuals, UGC, Reels, carousels)
• Conduct feedback loops with content managers, social & content creators and external service providers
• Ensure consistent tone of voice, adherence to brand guidelines and reliable quality
• Interface management
• Work closely with the Performance team on requirements, timelines and creative needs
• Collaborate with PR, editorial and social media teams to deliver cross-channel content
• Coordinate campaign assets (paid, organic social, website, PR)
• Planning & structure
• Own the end-to-end content pipeline and production planning
• Resource planning, prioritization and schedule management
• Support creator/agency management (UGC, video, designers)
• Reporting & insights
• Prepare monthly content reports for management (performance, output, highlights)
• Derive learnings and process optimizations
• Introduce and monitor quality metrics and efficiency KPIs

Content Operations Manager

Learning Content Engineer – AI

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Content Marketing & PR Expert – All Genders

Marketing Manager, Web & Content – German-speaking