Digital Marketing Manager
Paul Davis Restoration, Inc.
full-time
Posted on:
Location Type: Hybrid
Location: South Atlanta • 🇺🇸 United States
Visit company websiteSalary
💰 $65,000 - $85,000 per year
Job Level
JuniorMid-Level
Tech Stack
WordPress
About the role
- Develop and implement digital marketing strategies to increase brand visibility, engagement, and lead generation.
- Manage and optimize campaigns across paid search, social media, display, SEO, and email channels.
- Oversee website content, performance, and SEO, ensuring alignment with brand standards and local messaging.
- Analyze campaign data and metrics to evaluate performance and improve ROI.
- Collaborate with internal teams, franchise partners, and vendors to create strong creative content and digital assets.
- Manage the digital marketing budget and ensure timely delivery of all campaigns.
- Support the Business Development team with targeted marketing initiatives and nurturing campaigns.
- Monitor and enhance the company’s online reputation through storytelling, engagement, and responsive communication.
- Stay current on industry trends, digital tools, and best practices to keep Paul Davis at the forefront of innovation.
- Ensure compliance with brand guidelines and data privacy regulations.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field preferred.
- 2+ years of experience in digital marketing with a proven record of managing successful campaigns.
- Strong understanding of SEO/SEM, social media strategy, email marketing, and analytics.
- Proficiency with Google Ads, Google Analytics, Google Search Console, and Meta Business Suite (or similar tools).
- Experience with WordPress or other CMS platforms; basic HTML/CSS knowledge is a plus.
- Experience within the home services, construction, or restoration industry is a bonus.
Benefits
- 401(k)
- Bonus based on performance
- Dental insurance
- Health insurance
- Vision insurance
- Flexible work from home options available.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketing strategiesSEOSEMemail marketinganalyticscampaign managementcontent optimizationlead generationdata analysisHTML/CSS
Soft skills
collaborationcommunicationcreativitybudget managementtime managementproblem-solvingadaptabilitystorytellingengagementresponsiveness