Chief Marketing Officer

• Direct, mentor, and develop managers and senior contributors within a matrixed, multi-regional environment.
• Design, implement, and evaluate strategic objectives to advance the global advanced stapling platform.
• Lead cross-functional collaboration with finance, medical, research and development, supply chain, and regional marketing teams.
• Lead portfolio management activities that enrich the customer experience, empower marketing and sales teams.
• Lead portfolio short-term and long-term forecasting initiatives.
• Oversee development of new surgical specialty evidence that demonstrates the unique value of our advanced stapling products.
• Develop new policies and procedures that support the launch, penetration rates and lifecycle management of Advanced Stapling products.
• Lead gross profit (GP) improvement initiatives in collaboration with regional partners.
• Communicate and implement customer acquisition and retention strategies.
• Engage with customers and key opinion leaders (KOLs) to develop actionable insights.

Marketing Director – GSM Endocutters

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