
Data Scientist – Omnichannel Insights Analyst
Lithia
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $85,000 - $120,000 per year
Job Level
Mid-LevelSenior
Tech Stack
AWSCloudGoogle Cloud PlatformPythonSQLTableau
About the role
- Analyze behavioral, transactional, demographic, and engagement data across digital and in-store channels to understand customer journeys, segmentation, and lifetime value.
- Build and refine marketing attribution and ROI models to connect customer behavior and sales performance to campaigns (email, paid media, loyalty, etc.).
- Integrate and align data across ecommerce, mobile app, CRM, POS, and loyalty platforms to create a unified view of customer activity and business impact.
- Develop machine learning models and advanced analytics to forecast trends, recommend next-best-actions, and optimize campaigns and promotions.
- Design and analyze A/B and multivariate experiments using uplift modeling and causal inference techniques.
- Collaborate with marketing, ecommerce, merchandising, operations, and executive teams to translate data findings into strategy, priorities, and performance dashboards.
- Create compelling visualizations and presentations to communicate insights to both technical and non-technical stakeholders.
- Evaluate third-party data sources and platforms for predictive value and integration opportunities.
- Document data sources, definitions, models, and strategies for transparency and reproducibility.
- Apply innovative analytical approaches to drive business impact and support decision-making.
Requirements
- Advanced degree in Statistics, Operations Research, Economics, Engineering, Data Science, or related quantitative field.
- 3–5 years of experience in predictive analytics, data analysis, or business intelligence, ideally in retail, ecommerce, or consumer-facing environments.
- High proficiency in SAS (Base SAS and SAS Enterprise Miner certifications preferred).
- Experience with R, SQL, Python, or other analytical tools.
- Familiarity with data visualization platforms such as Tableau or Power BI.
- Strong skills in Excel and Microsoft Office.
- Experience in marketing analytics, customer segmentation, and attribution modeling.
- Understanding of omnichannel retail ecosystems and customer data platforms (CDPs).
- Experience with cloud platforms (e.g., Snowflake, Databricks, AWS, GCP) is a plus.
- Excellent communication skills with the ability to bridge technical and business domains.
- Intellectual curiosity, strategic thinking, and a passion for data-driven decision-making.
Benefits
- Medical, Dental, and Vision Plans
- Paid Holidays & PTO
- Short and Long-Term Disability
- Paid Life Insurance
- 401(k) Retirement Plan
- Employee Stock Purchase Plan
- Lithia Learning Center
- Vehicle Purchase Discounts
- Wellness Programs
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
predictive analyticsdata analysisbusiness intelligencemarketing analyticscustomer segmentationattribution modelingmachine learningA/B testingmultivariate testingdata visualization
Soft skills
communication skillsstrategic thinkingintellectual curiositydata-driven decision-making
Certifications
Base SAS certificationSAS Enterprise Miner certification