Marketing

• Own all marketing budget for your markets, partnering with stakeholders such as PR and brand to most effectively invest in activities that matter
• Own all ATL and digital media planning, managing agency partners to deliver outsized impact from both large scale and always on campaigns that drive awareness, consideration and ultimately membership growth
• Analyse and share campaigns results that have clear insights and takeaways with actionable recommendations to improve business performance
• Gain deep insights into our users to ensure we're focussed on the right messaging, positioning and content and develop unique positioning and messaging for each market, including developing user personas to create narratives for established and new features
• Partner with product marketing to create an evergreen intelligence program (user interviews, focus groups & surveys) that generates compelling quantitative, qualitative, and competitive insights that guide marketing decisions
• Support go-to-market launches of new International markets and collaborate with cross functional teams
• Partner with stakeholders in Marketing (Comms, Brand, Product Marketing, Retail Marketing, Lifecycle Marketing), and across Product, Creative, Testing, Legal, Finance to support our international marketing roadmap
• Ultimately, you own the LATAM region and are excited to be accountable for its growth - bringing a strong sense of ownership, agency and creativity to roll up your sleeves and make Life360 iconic in Brazil, Mexico and beyond.

Senior Marketing Manager

Senior LifeCycle Marketing Manager

Web Marketing Manager

Marketing Coordinator

Marketing Intern II

Senior Manager, International Integrated Marketing