Integrated Marketing Content Specialist
Avantor
Job Level
Mid-LevelSenior
About the role
- Write new pages and optimize existing content to make it engaging for our North American Gaming audiences using editing, proofreading and publishing skills.
- Produce optimized content that engages audiences and meets SEO best practices, using tools like Ahrefs, SemRush and SurferSEO to recommend optimizations.
- Manage external writers to ensure deadlines and high content quality.
- Work towards deadlines and seasonal goals to achieve wider company targets.
- Suggest new, innovative ways of engaging the Gaming audience and expanding market reach.
- Set personal development goals and work as part of a high-performing team.
- Collaborate with Country Managers, Product, UX Design, and Engineering; report to Content Manager.
Requirements
- Managing external writers to ensure deadlines are being met and content is to a high standard.
- Experience as a Content Editor or Content Writer role for English-speaking markets, ideally within the Gaming industry and North American markets.
- Responsible for editing and optimizing web content.
- Hands-on experience with SEO from a previous role and experience using metrics to monitor/validate content success.
- A “can do” attitude that thrives when working to deadlines in a fast-paced and rapidly changing environment.
- Be self-motivated, imaginative and confident in working on your own initiative and with autonomy.
- Team player mentality.
- Improvement mindset; embrace feedback and strive to learn and grow.
