
Senior Category Commercialization Manager
Kimberly-Clark
full-time
Posted on:
Location Type: Hybrid
Location: Atlanta • Illinois, Tennessee, Texas, Wisconsin • 🇺🇸 United States
Visit company websiteSalary
💰 $127,600 - $157,600 per year
Job Level
Senior
About the role
- Lead the development, execution and P&L delivery of category strategies tailored to target customers across channels.
- Lead the development and execution of Channel expansion strategies including assortment, pricing and program recommendations.
- Analyze market trends, customer insights, and competitive data to identify growth opportunities and optimize assortment, pricing strategy, and merchandising strategies.
- Leads Portfolio Management marketing initiatives (Innovation/Renovation/ Life Cycle Maximization / Product Changes) in support of driving a profitable P&L.
- Develop compelling brand narratives and assets for use across focus segments & channels.
- Ensure brand consistency across all touchpoints, including packaging, digital content, and marketing execution.
- Collaborate with customer teams to develop tailored promotions, POS materials, and digital content that align with shopper journeys.
- Develop and drive close partnership with Sales and Marketing teams to develop & execute customer-specific plans that drive penetration and loyalty.
- Lead cross-functional teams to bring new products and solutions to market, from concept through commercialization.
- Serve as a strategic partner to focus distributors, delivering insights and solutions that drive mutual growth.
- Support customer meetings with data-driven presentations and category thought leadership.
Requirements
- Bachelor’s degree in marketing, business, or related field
- 10+ years of experience in brand management, category management, or shopper marketing in a B2B or CPG environment.
- Strong analytical and strategic thinking skills; proficiency in Excel, Power BI, and syndicated data tools.
- Excellent communication and storytelling skills; ability to influence across functions and levels.
- Experience leading cross-functional teams and managing complex projects.
- Deep Financial Acumen – Awareness and understanding of P&L and actions affecting it.
- Full Potential Vision – Ability to develop long term vision and translation a tactical action plan with urgency to accomplish it.
- Cross Functional Collaboration – Proven track record of driving positive change across multiple functions with proven influence skills.
- Strong business & organizational acumen – understanding of market dynamics, P&L management & commercial mindset, project and stakeholder management, etc.
- Strong skills and experience with diagnosing and resolving complex problems and opportunities.
- Demonstrated ability to lead and inspire cross functional teams to deliver strong plans in a defined timeframe.
- Demonstrated capability to make tough, informed decisions quickly to keep performance on track.
- Entrepreneur can-do attitude to find ways to break down growth barriers.
- Demonstrated contagious positive energy to influence, inspire & drive results.
- Product & portfolio management including managing projects through stage gate process.
Benefits
- Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions.
- Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
- Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
- Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
- Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
brand managementcategory managementshopper marketingP&L managementanalytical skillsstrategic thinkingproject managementproduct managementportfolio managementdata analysis
Soft skills
communication skillsstorytelling skillsinfluence skillscross-functional collaborationorganizational acumenproblem-solving skillsleadership skillsdecision-making skillsentrepreneurial mindsetpositive energy
Certifications
Bachelor’s degree in marketingBachelor’s degree in business